UNITED STATES DISTRICT COURT
SOUTHERN DISTRICT OF FLORIDA
CASE NO.
CONSWALLO TURNER, TIESHA
FOREMAN, ANGELINA WELLS,
VERONICA KING, NAVAQUOTE, LLC CLASS ACTION
and WINN INSURANCE AGENCY, LLC,
individually and on behalf of all others
similarly situated, (Jury Trial Demanded)
Plaintiffs,
v.
ENHANCE HEALTH, LLC,
TRUECOVERAGE, LLC,
SPERIDIAN TECHNOLOGIES, LLC,
NUMBER ONE PROSPECTING, LLC
d/b/a MINERVA MARKETING,
MATTHEW B. HERMAN and
BRANDON BOWSKY,
Defendants.
__________________________________________/
CLASS ACTION COMPLAINT
Class Plaintiffs, Conswallo Turner, Tiesha Foreman, Angelina Wells, Veronica King,
NavaQuote, LLC (“NavaQuote”) and WINN Insurance Agency LLC (“WINN”), file this class
action complaint individually and on behalf of all others similarly situated against Defendants,
Enhance Health, LLC (“Enhance Health”), TrueCoverage, LLC (“True Coverage”), Speridian
Technologies, LLC (“Speridian”), Matthew B. Herman, Number One Prospecting, LLC d/b/a
Minerva Marketing (“Minerva”) and Brandon Bowsky, and allege:
I. INTRODUCTION
1. Defendants constitute a RICO Enterprise targeting the poorest members of
American society. The consumer victims of this Enterprise comprise the first of two primary
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classes in this lawsuit, the “Consumer Class.” Defendants’ motives are simple maximize profits
by seizing the Affordable Care Act (“ACA”) health insurance market for low-income Americans.
Defendants’ tactics also directly injure the healthcare insurance agents who comprise this suit’s
other primary class, the “Agent Class.”
2. Since at least 2022, Defendant TrueCoverage and its largest “downline” agent,
Enhance Health, along with other relevant nonparties that serve as their downline agents, have
spent tens of thousands of dollars daily to purchase Consumer Initiated Inbound Calls (“CIICs” or
“Leads”) from outside lead-generation firms, including Defendant Minerva, that capturethose
victims by running fraudulent ads on social media. These ads lure consumers with the false
promise of hundreds of dollars per month in cash benefits, such as subsidy cash cards to pay for
common expenses like rent, groceries and gas:
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3. TrueCoverage and Enhance Health, which have sales operations based primarily in
Broward County, Florida, know these Leads are generated fraudulently. They know that the ads
mischaracterize as “cash” advance premium tax credits (or “APTCs”) paid by the federal
government directly to the insurance carriers (not consumers) to offset the cost of premiums for
the health insurance. They know consumers are calling for the promise of cash benefits that do
not exist.
4. But using uniformly constructed sales scripts designed to deflect consumers’
inquiries about the monthly cash payments, TrueCoverage, Enhance Health and their downline
agents mislead consumers to believe that those cash benefits will be coming “in the mail” from
health insurance companies like Ambetter, Cigna and others. TrueCoverage, Enhance Health and
their downline agents use these sales calls to obtain the consumers’ names, birthdates and states
of residence, access their information and enroll them into ACA health insurance plans for a
commission.
5. What TrueCoverage, Enhance Health and their downlines then do with this
personally identifiable information (or “PII”), whether the consumer enrolls in a healthcare plan
or not, forms another facet the RICO Enterprise. TrueCoverage, Enhance Health and their
downlines use the PII to access the accounts of consumers who already have an ACA health plan,
then remove the plan’s agent of record (or “AOR”). They replace that AOR with their own in-
house or downline AOR. These “AOR Swaps” are done without the consumer’s knowledge or
consent, and allow TrueCoverage, Enhance Health and their downlines to essentially steal the
original AOR’s commissions for the policy. Class Plaintiff Veronica King’s AOR was swapped
at least eight times.
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6. TrueCoverage, Enhance Health and their downlines sometimes go even farther, by
Twisting” the consumer’s existing policy. Twisting is a form of insurance fraud that involves
replacing an existing insurance plan with another plan that has similar or worse benefits solely to
generate a new commission. TrueCoverage, Enhance Health and their downlines can do this by
changing a discrete piece of information about the consumer within the ACA database for
example, by changing the consumer’s address slightly, or adding a middle initial. They do this
without the consumer’s knowledge or consent. Class Plaintiffs Turner, Wells and Foreman were
all victims of Twisting by TrueCoverage, Enhance Health and/or their downlines.
7. TrueCoverage, Enhance Health and their downlines also use consumers’ PII to
create entirely new applications in the ACA database that result in an additional policy or multiple
policies for one consumer without that consumer’s knowledge or consent. TrueCoverage, Enhance
Health and their downlines sometimes accomplish this “Dual-App” scheme by breaking up a
family into two plans for example, creating a new policy for the husband while leaving the wife
and children on the original policy. Class Plaintiff Foreman (and her husband) were victimized by
this Dual-App scheme.
8. Class Plaintiffs and Consumer Class members suffered damages as a result of these
actions. They suffered out-of-pocket damages relating to the loss of medical treatments, the loss
of in-network health care providers and specialists, the loss of prescription coverage, an increase
in the amount of the co-pays covered by the policies and/or even the loss of coverage altogether.
They suffered out-of-pocket costs relating to correcting the changes to their data and AORs. And
some, like Class Plaintiff Tiesha Foreman, suffered tax penalties from being put into plans they
did not qualify for.
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9. Health insurance agents comprising the “Agent Class” were also damaged. Class
Plaintiffs NavaQuote and WINN Insurance Agency, and Agent Class members like them, have
each lost thousands of dollars in commissions from these AOR-Swap, Twisting and Dual-App
schemes. They have also incurred thousands of dollars in heroic but Sisyphean efforts to stop this
practice.
10. The key to the Enterprise’s ability to pull off this scheme lies in the technology at
its center. For at least two years, TrueCoverage, Enhance Health and their downlines have utilized
a proprietary enhanced direct enrollment platform (or “EDE Platform”) called Benefitalign, which
was developed by TrueCoverage’s parent company, Defendant Speridian. Benefitalign gives them
direct access to the ACA Marketplace Exchange database (the “Marketplace” or “Exchange”)
maintained and facilitated by the U.S. Department of Health and Human Services, Centers for
Medicare and Medicaid Services (or “CMS”). Using Benefitalign, TrueCoverage, Enhance Health
and their downlines can enroll consumers in ACA health insurance without requiring them to visit
www.healthcare.gov (or “Healthcare.gov”). Benefitalign enables TrueCoverage, Enhance Health
and their downlines to enroll the maximum number of consumers in the shortest amount of time
without outside scrutiny. Most importantly, it allows TrueCoverage, Enhance Health and their
downlines to make unilateral changes to a consumer’s data on the Exchange database, including
canceling in-force health insurance plans or changing the AOR. All that is needed is the
consumer’s name, date of birth and state of residence — information gathered from the consumer
when he or she reached out, seeking cash benefits, in response to a fraudulent ad. In mid-2023,
Enhance Health purchased its own proprietary EDE Platform, JET Health Solutions, to continue
doing what it was doing with Benefitalign.
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11. Other members of the RICO Enterprise include the individuals who control
Enhance Health and Minerva. Matthew Herman, 38, is the CEO of Enhance Health, which acted
as TrueCoverage’s downline agent and used Speridian and Benefitalign’s platform technology.
Herman touts himself as a “Famed Business Mogul & Investor” on his Instagram account,
“moneymatt305.” Herman, too, knew about his company’s purchase of Leads generated by
fraudulent ads, yet directed and/or allowed Enhance Health’s ongoing use of the misleading sales
scripts and twisting of consumer insurance policies, as well as its use of the AOR-Swap, Twisting
and Dual-App schemes.
12. Brandon Bowsky, 31, is founder and CEO of Minerva, which both generates and
buys and sells Leads sourced from fraudulent ads. Bowsky has stated publicly that he was the first
person to advise insurance agencies to enter the ACA space for low-income consumers. His
company Minerva was Enhance Health’s primary lead generator and sold Leads to TrueCoverage
and its downlines as well. Bowsky knew that Minerva’s Leads were being used by Enhance
Health, TrueCoverage and their downlines to sell health insurance to consumers who were seeking
the advertised monthly cash payments. In fact, as explained below, Bowsky and Minerva recorded
the confidential calls between consumers and TrueCoverage and Enhance Health agents without
the consent of Consumer Plaintiffs and Class Members, in violation of multiple ACA federal
regulations. He knew the lure of cash benefits was causing consumers to call, and that the agencies
Minerva sold the fraudulent Leads to use them to enroll those consumers into a healthcare plan,
thus increasing the demand for Minerva’s Leads.
13. Defendantsactions constitute a RICO Enterprise. Class Plaintiffs, on behalf of the
class members they represent, seek an injunction stopping Defendants from continuing the
schemes described in this lawsuit. Class Plaintiffs also seek damages on behalf of themselves, the
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Consumer Class and the Agent Class for the economic injuries caused by Defendants’ actions, as
well as an award of treble damages and attorney’s fees and costs. Finally, Consumer Class
Plaintiffs and class members seek damages arising out of Defendants’ failure to protect Class
Plaintiffs’ and class members’ PII from unlawfully being accessed, collected, used and/or
disclosed.
II. PARTIES, JURISDICTION AND VENUE
A. Plaintiffs
14. Plaintiff Conswallo Turner is a resident and citizen of the state of Texas. Turner is
a “person” under 18 U.S.C. § 1964.
15. Plaintiff Tiesha Foreman is a resident and citizen of the state of Georgia. Foreman
is a “person” under 18 U.S.C. § 1964.
16. Plaintiff Angelina Wells is a resident and citizen of the state of Texas. Wells is a
“person” under 18 U.S.C. § 1964.
17. Plaintiff Veronica King is a resident and citizen of the state of Georgia. King is a
“person” under 18 U.S.C. § 1964.
18. Plaintiff NavaQuote, LLC is a Delaware limited liability company with its principal
place of business in the state of Georgia. NavaQuote is a “person” under 18 U.S.C. § 1964.
NavaQuote’s members are Callie Navrides and Peter Navrides, both residents and citizens of
Georgia.
19. Plaintiff WINN Insurance Agency LLC is a Florida limited liability company with
its principal place of business in the state of South Carolina. WINN is a “person” under 18 U.S.C.
§ 1964. WINN’s sole member is Marsha Broyer, a resident and citizen of South Carolina.
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B. Defendants
20. Defendant Enhance Health, LLC is a Florida limited liability company with its
principal place of business in Broward County, Florida. Enhance Health is an entity capable of
holding a legal or beneficial interest in property and is therefore a culpable “person” under 18
U.S.C. § 1961. Enhance Health’s sole member and manager is Matthew Herman.
21. Defendant Matthew Herman is a citizen and resident of Broward County, Florida.
He is the sole member and manager, and Chief Executive Officer, of Enhance Health.
22. Defendant TrueCoverage, LLC is New Mexico limited liability company registered
to do business in the State of Florida. TrueCoverage is an entity capable of holding a legal or
beneficial interest in property and is therefore a culpable “person” under 18 U.S.C. § 1961.
TrueCoverage’s member is Girija Panicker, a citizen and resident of New Mexico.
23. Defendant Speridian Technologies, LLC is a New Mexico limited liability
company registered to do business in the State of Florida. Speridian is an entity capable of holding
a legal or beneficial interest in property and is therefore a culpable “person” under 18 U.S.C. §
1961. Speridian’s manager is Girish Panicker and its member is Hari Pillai, who are both residents
and citizens of New Mexico.
24. Defendant Number One Prospecting LLC d/b/a Minerva Marketing is a Florida
limited liability company with its principal place of business is in Broward County, Florida.
Minerva is an entity capable of holding a legal or beneficial interest in property and is therefore a
culpable “person” under 18 U.S.C. § 1961. Minerva’s sole member and manager is Brandon
Bowsky.
25. Defendant Brandon Bowsky is a resident and citizen of Broward County, Florida,
and is the sole member and manager of Minerva, and also serves as its president.
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C. Subject Matter Jurisdiction
26. The Court has subject matter jurisdiction pursuant to the Class Action Fairness Act
of 2005 (“CAFA”), 28 U.S.C. § 1332(d), because (i) the matter in controversy exceeds $5 million,
exclusive of interest and costs; (ii) there are members of the proposed Classes who are citizens of
different states than Defendants; and (iii) there are in the aggregate more than 100 members of the
proposed classes. This Court also has federal question subject matter jurisdiction pursuant to 18
U.S.C. § 1964.
D. Personal Jurisdiction
27. Enhance Health, LLC (“Enhance Health”). This Court has specific personal
jurisdiction over Enhance Health pursuant to Section 48.193(1)(a), Fla. Stat. Enhance Health
regularly and systematically operates, conducts, engages in and carries on a business or business
venture in Florida. It is registered with the Florida Secretary of State’s office to do business in
Florida. Enhance Health maintains its headquarters and principal place of business in Sunrise,
Florida. It also has offices in Miramar and Coral Springs, Florida. Its sole member is Matthew
Herman, a South Florida resident. Enhance Health also caused injury to persons or property within
Florida that arose out of acts and omissions it took inside the state while engaging in solicitation
of, or service activities for, people within Florida. Moreover, as further alleged in this Complaint,
Enhance Health committed one or more tortious acts within Florida.
28. This Court also has general personal jurisdiction over the Enhance Health pursuant
to Section 48.193(2), Fla. Stat. Enhance Health is engaged in substantial and not isolated activity
within this state.
a. From its offices in South Florida, Enhance Health solicited and interacted
with consumers in Florida and throughout the country via telephone, internet, text,
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email and mail.
b. Pursuant to an exclusive agreement, it purchased fraudulent Leads from a
Florida-based company, Defendant Minerva.
c. Enhance Health’s agents, from offices in South Florida, made
misrepresentations and omissions that induced Consumer Class members,
including a substantial number of Florida consumers, to enroll in ACA health
insurance plans.
d. From its offices in South Florida, Enhance Health obtained Consumer Class
membersPII, and subsequently used that information to re-enroll Consumer Class
members into additional ACA health insurance plan(s) without proper knowledge
and consent.
e. From its offices in South Florida, it engaged in AOR Swaps, Twisting and
Dual Apps.
f. From its offices in South Florida, Enhance Health submitted Consumer
Class members’ health insurance applications to the ACA Marketplace.
g. Enhance Health received commission payments to its offices in South
Florida.
h. Enhance Health wired commissions to its agents from its offices in South
Florida.
i. Enhance Health wired payments to downline agents in Florida.
j. Enhance Health entered into contracts in the State of Florida, including but
not limited to contracts with its agents that operated from Enhance Health call
centers located in its offices in South Florida.
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k. Enhance Health provided customer service to Class Plaintiffs and class
members from its offices in Florida.
l. Enhance Health sent enrollment documents to the Marketplace as well as
documents and communications to Plaintiffs and class members from its offices in
Florida.
m. From its Florida offices, Enhance Health paid advances to its downline
agents to support the unlawful misconduct alleged herein.
29. Matthew Herman (“Herman”). Herman is an individual who during all times was
a resident and citizen of the state of Florida. Herman is Enhance Health’s managing member and
Chief Executive Officer. Working from Enhance Health’s South Florida offices, Herman oversaw
and directed the Enhance Health sales team and the misleading scripts that they used with
consumers. He directed Enhance Health’s strategy and growth, embracing a strategy that relied
upon the use of fraudulent Leads to enroll consumers in ACA health plans, twist those plans and
remove and replace agents of record.
30. TrueCoverage, LLC. This Court has specific personal jurisdiction over
TrueCoverage pursuant to Section 48.193(1)(a), Fla. Stat. TrueCoverage regularly and
systematically operates, conducts, engages in and carries on a business or business venture in
Florida. TrueCoverage maintains or maintained within the relevant period offices in Miramar,
Deerfield Beach and Miami. It is registered with the Florida Secretary of State’s office to do
business in Florida. Its registered agent is Matthew Goldfuss, a Florida resident. True Coverage
also caused injury to persons or property within Florida that arose out of acts and omissions it took
inside and outside the state while engaging in solicitation of, or service activities for, people within
Florida. Moreover, as further alleged in this Complaint, TrueCoverage committed one or more
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tortious acts within Florida.
31. This Court also has general personal jurisdiction over TrueCoverage pursuant to
Section 48.193(2), Fla. Stat. TrueCoverage is engaged in substantial and not isolated activity
within this state.
a. From its offices in South Florida, TrueCoverage solicited and interacted
with consumers in Florida and throughout the country via telephone, internet, text,
email and mail.
b. It purchased fraudulent Leads from a Florida-based company, Defendant
Minerva.
c. TrueCoverage’s agents, from offices in South Florida, made
misrepresentations and omissions that induced Consumer Class members,
including a substantial number of Florida consumers, to enroll in ACA health
insurance plans.
d. From its offices in South Florida, it engaged in AOR Swaps, Twisting and
Dual Apps.
e. From its offices in South Florida, TrueCoverage obtained Consumer Class
membersPII, and subsequently used that information to re-enroll those Consumer
Class members (many of whom were in Florida) into new or additional health
insurance plan(s) without proper knowledge and consent.
f. From South Florida, TrueCoverage agents submitted Consumer Class
members’ health insurance applications to the ACA Marketplace.
g. TrueCoverage received commission payments to its offices in South
Florida.
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h. TrueCoverage wired commissions to its agents from its offices in South
Florida.
i. TrueCoverage wired payments to downline agents, including Enhance
Health, in Florida.
j. TrueCoverage entered into contracts in the State of Florida, including but
not limited to contracts with agents that operated from TrueCoverage call centers
located in its offices in South Florida.
k. TrueCoverage provided customer service to Class Plaintiffs and class
members from its offices in Florida.
l. TrueCoverage sent enrollment documents to the Marketplace as well as
documents and communications to Plaintiffs and class members from its offices in
Florida.
m. From its Florida offices, TrueCoverage paid advanced commissions to its
downline agents to support the unlawful misconduct alleged herein.
32. Speridian Technologies, LLC (“Speridian”). This Court has specific personal
jurisdiction over Speridian pursuant to Section 48.193(1)(a), Fla. Stat. Speridian regularly and
systematically operates, conducts, engages in and carries on a business or business venture in in
Florida. Speridian is registered with the Florida Secretary of State’s office to do business in
Florida. Speridian controls Defendants TrueCoverage and Benefitalign. As further alleged in this
Complaint, Speridian committed one or more tortious acts within Florida by controlling and
financing the Florida operations of TrueCoverage and Benefitalign, including but not limited to
paying the salaries of TrueCoverage’s agents in Florida, with knowledge that TrueCoverage and
Benefitalign were committing a fraud.
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33. This Court also has general personal jurisdiction over Speridian pursuant to Section
48.193(2), Fla. Stat. Speridian is engaged in substantial and not isolated activity within this state.
a. Speridian developed and provided access to the platform used by Florida-
based companies, like Enhance Health, and companies operating in Florida, like
True Coverage, to enroll and manage consumers, including a substantial number of
Florida-based consumers, as part of the Enterprise and scheme described in this
lawsuit.
b. Speridian financed TrueCoverage’s and Benefitalign’s operations and
growth in South Florida by paying advanced commissions as well as by paying the
salaries of TrueCoverage’s health insurance agents and Benefitalign’s employees.
These financial arrangements were memorialized in loan agreements and
employment agreements executed in Florida.
34. Number One Prospecting, LLC d/b/a Minerva Marketing (“Minerva”). This Court
has specific personal jurisdiction over Minerva pursuant to Section 48.193(1)(a), Fla. Stat.
Minerva is a Florida limited liability company which maintains its headquarters and principal place
of business in Fort Lauderdale, Florida. It regularly and systematically operates, conducts, engages
in and carries on a business or business venture in Florida, and has at least one office in Florida.
Minerva also caused injury to persons or property within Florida that arose out of acts and
omissions it took inside and outside the state while engaging in solicitation of, or service activities
for, people within Florida. Minerva committed one or more tortious acts within Florida.
35. This Court also has general personal jurisdiction over the Enhance Health pursuant
to Section 48.193(2), Fla. Stat. Minerva is engaged in substantial and not isolated activity within
this state.
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a. From its offices in South Florida, Minerva generated and bought Leads and
sold them to health insurance brokers in Florida, including but not limited to
Enhance Health and TrueCoverage, for the enrollment of consumers into health
insurance policies under the ACA.
b. Minerva received payments for its Leads at its offices in Florida.
c. Minerva entered into contracts in Florida, including an exclusive agreement
whereby Enhance Health, a Florida-based company, agreed to buy all of its Leads
from Minerva.
d. From its offices in South Florida, Minerva obtained Consumer Class
members’ personally identifiable information and monitored those members’ calls
in violation of federal regulations.
36. Brandon Bowsky (“Bowsky”). Bowsky is an individual who during all times
material was a resident and citizen of the state of Florida. Bowsky is founder and CEO of Minerva.
Bowsky has stated publicly that he was the first person to advise agencies like TrueCoverage and
Enhance Health to enter the ACA space for low-income consumers. Bowsky knew that the
creation of that industry would result in demand for his company’s Leads. Indeed, Minerva
became Enhance Health’s exclusive lead generator and also sold Leads to TrueCoverage. Bowsky
directed Minerva’s strategy and growth, and caused Minerva to generate and buy, and then sell to
Enhance Health, TrueCoverage and their downlines, Leads that misleadingly represented to
consumers that they would receive cash benefits. Bowsky knew that Minerva’s Leads were being
used by Enhance Health, TrueCoverage and their downlines to sell health insurance to consumers
who were seeking the advertised monthly cash payments. He knew the lure of cash benefits were
causing consumers to call, and that the agencies to whom Minerva sold the fraudulent Leads used
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them to enroll those consumers into a healthcare plan, thus increasing the demand for Minerva’s
Leads.
37. Venue. Venue is proper in this District pursuant to 28 U.S.C. § 1391 and 18 U.S.C.
§ 1965 because (i) a substantial part of the events or omissions giving rise to Class Plaintiffs’
claims occurred in this District, and (ii) each of the Defendants’ contacts with this District would
be sufficient to subject them to personal jurisdiction in this District if this District were a separate
State. Defendants regularly and systematically operate, conduct, engage in and carry on a business
or business venture in this District, and have generated significant revenue from consumers in this
District. Defendants committed one or more tortious acts within this District. Defendants’
contacts within this District were substantial and not isolated.
III. RELEVANT NONPARTIES
38. Benefitalign, LLC (“Benefitalign”). Benefitalign LLC operates a proprietary
enhanced direct enrollment platform (or “EDE Platform”) owned and developed by Speridian.
Benefitalign has provided TrueCoverage (and until June 2023, Enhance Health) direct access to
the Exchange. Using Benefitalign, TrueCoverage, Enhance Health and their downlines have
enrolled consumers in ACA health insurance without requiring them to visit Healthcare.gov.
39. JET Health Solutions. Like Benefitalign, JET Health Solutions is a CMS-approved,
Phase 3 Enhanced Direct Enrollment provider. It was purchased by Enhance Health in July 2023.
Upon information and belief, after the acquisition Enhance Health began enrolling class members,
possibly including some of the Class Plaintiffs, into ACA plans through the newly acquired EDE
platform.
40. Inshura, LLC. Inshura is owned and controlled by Speridian. It is a CMS-
approved, Phase 3 Enhanced Direct Enrollment platform. Certain TrueCoverage downlines such
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as Protect Health/DMS, listed above, use Inshura to enroll class members, possibly including some
of the Class Plaintiffs, into ACA plans through that EDE platform.
41. Girish Panicker (“Panicker”). Panicker is founder and Chairman of the Board of
Speridian and its group of companies, including TrueCoverage and Benefitalign. Panicker
oversees and directs Speridian, TrueCoverage and Benefitalign. During the relevant timeframe,
he directed those companies’ strategy and growth, embracing a strategy that relied upon the use of
fraudulent Leads to enroll consumers, including a substantial number of Florida customers, in
ACA health plans, and to twist those plans and remove and replace agents of record.
42. Matthew Goldfuss (“Goldfuss”). Goldfuss is TrueCoverage’s National Director:
Individual and Medicare Sales. Working from TrueCoverage’s South Florida offices, Goldfuss
oversees and directs the TrueCoverage sales team and the misleading scripts that they used with
consumers.
43. Bain Capital Insurance. According to its press releases, Bain Capital Insurance
provided Enhance Health with $150 million in capital in November 2021. Bain Capital Insurance
is the dedicated insurance investment and solutions business of Bain Capital, a leading global
private investment firm with over $150 billion under management across 22 offices on four
continents. Enhance Health uses the capital provided by Bain Capital Insurance to finance its call
centers and the commissions of its downline agencies.
44. Protect Health and Digital Media Solutions. Protect Health is a health insurance
agency based in Nevada that is owned by the publicly traded company, Digital Media Solutions
(“DMS”). Protect Health has agents in numerous states across the country who sell ACA health
plans to members of the class. Protect Health has been a downline agency of TrueCoverage since
at least October 1, 2023. TrueCoverage has a downline producer agreement with Protect Health
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and is involved in the selling of policies based on the fraudulent advertisements described in the
complaint. DMS also sold Leads to Enhance Health and TrueCoverage that were generated from
the deceptive advertisements at issue in the case.
45. Ensure Health Group Corporation and Barachy Lucian. Ensure Health Group
Corporation is a Delaware corporation with a principal place of business in Plantation, Florida.
According to the Florida Secretary of State’s website, Barachy Lucian is the Vice President of
Ensure Health Group. Ensure Health Group is a downline agency of TrueCoverage and has a
downline producer agreement with Protect Health and is involved in selling ACA health plans to
class members. Beginning in at least 2022, Barachy Lucian was involved in training
TrueCoverage’s and Enhance Health’s agents on selling ACA health insurance plans through
Speridian’s EDE platform, Benefitalign.
46. Health First Insurance Agency. Health First Insurance Agency is a health insurance
agency that sells ACA health plans to class members. According to the Florida Department of
Financial Service, Jonathan Massa is the agent in charge of Health First Insurance Agency, and
until approximately March 5, 2024, was a downline agency of Enhance Health. Health First
Insurance Agency is involved in the selling of policies based on the fraudulent advertisements
described in the complaint.
47. My Health Advisers, Inc., Erica Richmond and Gabriel Pasztor. My Health
Advisers, Inc. is a Florida corporation created on April 18, 2019. It has a principal place of
business in Broward County, Florida. My Health Advisers is an insurance agency located in
Oakland Park, Florida. According to records maintained by the Florida Department of Financial
Services, Gabriel Pasztor is listed as the agent in charge of My Health Advisers, Inc.
48. According to the Florida Secretary of State’s website, Erica Richmond was the
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President of My Health Advisers from September 16, 2020, to August 26, 2022. During some of
this time period, Erica Richmond was the head of customer service for Enhance Health.
49. Gabriel Pasztor is listed on the Florida Secretary of State’s records as President of
the company from August 26, 2022, to the present. Upon information and belief, Gabriel Pasztor
and his wife Paola Fritz are listed as AOR on many of ACA health plans sold to Plaintiffs and
class members. Erica Richmond, Gabriel Pasztor and his wife Paola Fritz have relevant
information about the sale of the policies and the allegations related to AOR switching.
50. PolicyBind, LLC. PolicyBind, LLC is a Florida limited liability company with a
principal place of business in Miami, Florida. PolicyBind generated Leads from deceptive and
fraudulent advertisements and sold them to TrueCoverage and/or Enhance Health.
51. WeCall Media, Inc. WeCall is a Delaware corporation with a principal place of
business in North Carolina. WeCall generated Leads from deceptive and fraudulent
advertisements and sold them to TrueCoverage and/or Enhance Health.
52. My ACA, LLC. My ACA, LLC is a Delaware limited liability company and is a
related entity to WeCall Media, LLC. My ACA, LLC sold Leads to TrueCoverage and/or Enhance
Health that were generated from the deceptive and fraudulent advertisements at issue.
53. Retreaver. Retreaver is a Canadian software company based in Ontario,
Canada. According to its website, Retreaver is a cloud-based software that provides real-time,
inbound call data by tagging, tracking and routing callers to agents. Upon information and belief,
Defendants Minerva and Bowsky use(d) Retreaver to tag, track and route incoming calls (Leads)
from class members who responded to the fraudulent and deceptive advertisements to Defendants’
sales agents. The Retreaver software was/is also used by Minerva and Bowsky to record the
confidential phone calls between Enhance Health’s agents and consumers without the knowledge
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and consent of members of the class.
54. Esotech d/b/a Total Leads Domination (“TLDCRM”). Esotech, Inc. d/b/a Total
Leads Domination is a Florida corporation with its principal place of business located in Hialeah,
Florida. According to its website, TLDCRM provides, among other things, dialer services, lead
management services and data management services. Throughout the class period, Enhance
Health and TrueCoverage used the TLDCRM software for their CRM (Customer Relationship
Management) system. They used TLDCRM, in part, to accept inbound calls at their call centers
that were routed to them by software such as Retreaver throughout the Class Period.
55. John Doe Entities. All lead generation firms, downline agencies and agents
referenced in Exhibit 1.
IV. FACTUAL BACKGROUND
56. As a starting point, it is helpful to understand the ACA regulations that address how
consumers, including Class Plaintiffs and class members, are enrolled into the ACA health
insurance at issue, how Defendants fit into the regulatory framework and how Defendants violate
those regulations.
A. The ACA and How the Private Sector Became Involved in the Enrollment Process
57. The Patient Protection and Affordable Care Act (“ACA”), signed into law on March
23, 2010, was intended to reform aspects of the private health insurance market and expand the
availability and affordability of health care coverage. The ACA provides an opportunity for
individuals who do not have group health insurance through their employer and are not on
Medicare or public assistance programs such as Medicaid, to purchase individual health insurance
each year.
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58. The ACA required the establishment of a health insurance marketplace in each state
and the District of Columbia to assist individuals and small businesses in comparing, selecting and
enrolling in health plans offered by participating private issuers of qualified health plans. CMS is
responsible for overseeing the establishment of these marketplaces, including creating a federally
facilitated marketplace (“FFM” or the “Marketplace”) for states not establishing their own. CMS
was responsible for designing, developing and implementing the IT systems needed to support the
Marketplace. This included the creation of Healthcare.gov the website that provides a consumer
portal to the Marketplace — and related data systems supporting eligibility and enrollment.
59. The Marketplace began accepting applications for consumer enrollment on October
1, 2013. However, individuals attempting to access Healthcare.gov encountered numerous
problems. In response to these problems, CMS began seeking ways to incorporate the private
sector into developing and integrating technology into the enrollment process.
1. The Private Sector Enters the Picture Through Direct Enrollment
60. As an initial step, CMS created and allowed for a service called “Direct
Enrollment” or “DE.” Direct Enrollment allows private insurance carriers of approved Qualified
Health Plans (or “QHPs”) and private third-party web-brokers(online insurance agents) to enroll
consumers through the Exchange, with or without the assistance of an agent or broker. In this
“classic” DE experience, consumers start at a carrier or web-broker’s website and are redirected
to Healthcare.gov to complete an eligibility application. After completing the application, they
are sent back to the issuer or web-broker’s website to shop for and enroll in a plan.
61. For the first few years, DE experienced technical challenges, in part because many
consumers who attempted to enroll through carriers or web-brokers were dropping off in the
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middle of the process while being directed back and forth between Healthcare.gov and the carrier
or web-broker’s site.
2. Enhanced Direct Enrollment Is Introduced to Expand and Improve
the Private Sector’s Enrollment Efforts, But Critics Become Concerned
62. To address the issue, in 2017 the Department of Human Health and Performance
announced that the agency was considering creating an Enhanced Direct Enrollment(or “EDE”)
pathway. EDE allows certain private entities, including insurance carriers and web-brokers, to
directly enroll consumers into QHPs through the Exchange without redirecting consumers to
Healthcare.gov.
63. In November 2018, CMS issued a release that described the rollout of the EDE
pathway as a partnership with the private sector to help make enrollment more user friendly. CMS
announced that the EDE program would allow the private sector to connect directly to
Healthcare.gov and touted a “great new opportunity [for] the private sector to come up with
innovative ways to create a uniquely tailored end-to-end user experience.
64. But critics of the EDE pathway model foresaw problems. They warned that giving
the private sector such access to the Marketplace database could expose consumers to fraudulent
schemes and misleading information on web-broker sites. For example, on March 15, 2019, the
Center on Budget and Policy Priorities published a report entitled “Direct Enrollment’ in
Marketplace Coverage Lacks Protections for Consumers, Exposes Them to Harm New
Enhanced Direct EnrollmentHeightens Risks. The report warned that web-brokers, through
the use of marketing technology, could use the database information to target and harm consumers.
65. CMS released detailed guidance for entities wishing to implement the EDE
pathway. These guidelines noted that entities would be allowed to implement one of three phase
options of the technology, each successive phase allowing the entity to directly enroll a greater
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percentage of consumers. The highest and most stringent level, Phase 3, allows an entity to support
all consumer applicants. Phase 3 requires the entity to sign a privacy and security agreement with
CMS that contains important consumer protections. Among other things, these protections restrict
how consumer PII can be created, collected, used and/or disclosed, and impose safeguards for
safeguarding consumer PII.
66. TrueCoverage and Benefitalign are both Phase 3 EDE platforms (and both are
owned and controlled by Speridian). Each publicly touts the heightened security and privacy
safeguards that need to be implemented to achieve Phase 3 status. For example, Speridian’s
website claims that Benefitalign has been audited by a third party for extensive security and
privacy, is compliant with nearly 300 CMS security and privacy standards and has been reviewed,
approved and audited by CMS.
67. Benefitalign is an agent-facing EDE platform, meaning that it is designed to be
used by health insurance agents to enroll consumers in ACA health insurance plans on the
Marketplace database:
BENEFITALIGN EDE SOLUTION
DATA INTERCHANGE WITH FFM MARKETPLACE
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B. The ACA Imposes Important Regulatory Requirements That Defendants Violated
68. Before delving into the fraudulent advertisements, sales scripts, AOR Swaps and
Twisting conducted by Defendants comprising the RICO Enterprise, it is important to describe the
regulatory environment that Defendants exist in and how they flouted its requirements and
restrictions. Viewed within this context, Defendants’ actions directed toward consumers and
agents becomes even clearer.
69. Defendants fall within three categories of entities described by the ACA
regulations.
70. Enhance Health and TrueCoverage are each considered anAgent or broker
because they are “licensed by the State as an agent, broker or insurance producer” pursuant to 45
CFR § 155.20.
71. Speridian, Benefitalign and TrueCoverage are each a “Web-broker” under 45 CFR
§ 155.20. A web-broker is an Exchange-registered individual or group of agents or brokers “that
develops and hosts a non-Exchange website that interfaces with an Exchange to assist consumers
with direct enrollment in QHPs offered through the Exchange . . . .”
72. And Minerva, Bowsky and Herman are consideredNon-Exchange entities,”
defined under 45 CFR § 155.260 to include those who are not part of the Exchange but who obtain
and use consumers’ PII. They are any individual or entity that (i) Gains access to personally
identifiable information submitted to an Exchange; or (ii) Collects, uses, or discloses personally
identifiable information gathered directly from applicants, qualified individuals, or enrollees while
that individual or entity is performing functions agreed to with the Exchange.”
73. Because they are agents, brokers and/or web-brokers, ACA’s regulations place
“standards of conduct” on Speridian, Benefitalign, Enhance Health, TrueCoverage and Bowsky.
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Pursuant to 45 CFR § 155.220(j)(2), they must not deceive consumers. They must [p]rovide
consumers with correct information, without omission of material fact, regarding the Federally-
facilitated Exchanges, QHPs (ACA health insurance plans) offered through the Federally-
facilitated Exchanges, and insurance affordability programs, and refrain from marketing or
conduct that is misleading (including by having a direct enrollment website that HHS determines
could mislead a consumer into believing they are visiting HealthCare.gov), coercive, or
discriminates based on race, color, national origin, disability, age, or sex.” (emphasis added).
74. Moreover, because they are each agents, brokers, web-brokers and/or non-
Exchange entities, all Defendants must execute an agreement that includes provisions binding
them to comply with ACA’s privacy and security standards and obligations and must also execute
agreements with any downstream entities binding them to the same privacy and security standards.
See 45 CFR §§ 155.220(j)(2)(iv), 155.260(b)(2).
75. As described in more detail in the sections below, Speridian, Enhance Health,
TrueCoverage and Bowsky flouted the standards of conduct for agents, brokers and web-brokers
outlined in 45 CFR § 155.220(j)(2). They purchased and/or financed the purchase of Leads that
deceived consumers into thinking they would receive cash cards or other cash benefits.
TrueCoverage, controlled and/or directed by Speridian, used misleading sales scripts to deflect
questions about those cash benefits, and engaged in twisting and AOR-swapping that harmed
consumers. Enhance Health did the same.
76. Moreover, because they are each agents, brokers, web-brokers and/or non-
Exchange entities, all Defendants violated the regulations’ security standards and obligations.
Enhance Health and Herman never entered into a security agreement with non-Exchange entity
Minerva or Bowsky, and allowed them to record customer calls in breach of the security and
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privacy regulations. Enhance Health was a downline agent of TrueCoverage and Speridian.
Neither TrueCoverage nor Speridian caused Enhance Health to execute a security agreement.
C. Defendants Engage in a RICO Enterprise
1. Changes in the ACA Create a Year-Round Market for Enrolling
Low-Income Americans
77. In the wake of COVID, the federal government took multiple steps to expand the
availability of affordable ACA health plans to Americans. In 2021, the American Rescue Plan Act
temporarily enhanced eligibility for, and the amount of, APTCs that consumers could use to offset
the premiums for ACA health plans.
78. APTCs are tax credits paid by the federal government directly to the insurance
carriers (not consumers) to offset the cost of premiums for the health insurance. Importantly, to
qualify for premium tax credits, consumers must satisfy income requirements. Consumers can use
APTCs to lower their monthly insurance payments when they enroll in a plan through the
Marketplace. The consumer’s APTC is based on the estimated annual household income and the
household size that the consumer reports on their Marketplace application. The consumer’s APTC
is determined at the end of the year based on the actual household income and household size for
the year. Depending on their actual household income for the year, consumers may be required to
repay excess APTCs received when filing their federal income tax return.
79. Separately, in September 2021 the U.S. Department of Health & Human Services
finalized a new special enrollment period (SEP) in states that use HealthCare.gov, granting year-
round enrollment in ACA-compliant health insurance if an applicant’s household income does not
exceed 150% of the federal poverty level and if the applicant is eligible for an APTC (or subsidy)
to cover the cost of the plan. This SEP started on March 22, 2022.
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80. According to the U.S. Census Bureau, in 2022, approximately 40 million
Americans below the age of 65 fall within this market segment of at or below 150% of the federal
poverty level. As explained below, the year-round special enrollment period provided Defendants
with the perfect opportunity to market and sell ACA plans to a market segment of low-income
individuals that have may be in need for low-cost health insurance.
2. In 2022, Enhance Health and TrueCoverage Enter the New, Year-Round
Market for Enrolling Low-Income Consumers
81. Using a $150 million investment from Bain Capital, Enhance went into business in
late 2021. Initially, Enhance Health planned to market and sell Medicare Advantage policies to
seniors. But Enhance Health quickly redirected its focus to the low-income ACA market, seeking
to capitalize on the year-long SEP that was set to begin on March 22, 2022.
82. Enhance Health and Herman determined that ACA health plans that stayed in force
for at least two years were the most profitable for agents selling those plans. Furthermore, low-
income policyholders were most likely to keep a policy in force for at least two years because they
did not have to pay for premiums those premiums were covered by the government’s APTCs.
But Enhance Health and Herman understood that to obtain profitability in such a market, Enhance
Health needed to enroll a high volume of consumers.
83. TrueCoverage spotted the opportunity at around the same time. TrueCoverage
realized that by using Benefitalign’s readily available EDE platform, it could obtain complete
access and control to Marketplace data and enroll large numbers of customers in a short amount
of time without scrutiny in other words, without having to enroll in the Healthcare.gov website.
84. Benefitalign was Speridian and TrueCoverage’s proprietary EDE platform. It was
not openly available to other agencies. Yet Speridian, TrueCoverage and Benefitalign allowed
Enhance Health, which had just received a $150 million infusion of capital, to use the platform
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and work together to capture the ACA market for low-income Americans. Using the Benefitalign
platform, Enhance Health quickly became TrueCoverage’s largest downline agent. TrueCoverage
trained Enhance Health’s agents for ACA-related sales calls.
85. To support the large scale of such an operation, TrueCoverage and Enhance Health
opened call centers and staffed them with hundreds of insurance agents, mostly from South
Florida. In addition, TrueCoverage and Enhance Health created downline networks of other
agencies to enroll even more consumers.
86. TrueCoverage and Enhance Health knew that their downlines were using fraudulent
ads and misleading scripts and engaging in AOR Swaps, Twisting and Dual-Apping. They shared
in the commissions captured by their downlines.
3. To Drive Enrollments, Defendants Use False Advertisement Campaigns
Targeting Low-Income Americans
87. To drive enrollment, TrueCoverage, Enhance Health and their downlines purchased
customer Leads. Enhance Health entered into an agreement to purchase Leads exclusively from
Minerva. True Coverage and its other downlines purchased Leads from Minerva and other lead
generators.
88. Minerva and the other lead generators generated their Leads by posting
advertisements on social media like Facebook, and by sending text messages directly to
consumers. Minerva both created its own advertisements to generate Leads and purchased Leads
from other lead generators who created advertisements.
89. Beginning in 2022, Minerva and other lead generators began posting and texting
advertisements that falsely represented that consumers could receive cash benefits, such as cash
cards or stimulus checks (“stimmys”), to cover household expenses like groceries, medical bills
and rent. Just a few examples of these advertisements include:
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90. When customers click these advertisements or text messages, they are asked a
couple of short questions, including whether the consumer earned less than a certain amount per
year and whether they were on Medicaid. While these questions are made to appear to relate to
the consumer’s qualifications for a cash benefit, these questions were actually posed to determine
whether the consumer qualified for APTCs to pay for health insurance. If the consumer’s answers
qualified him or her for APTCs, that consumer was brought to a landing page that told them they
were “prequalified.” The landing pages continued to use language that misled consumers to
believe they were applying for cash benefits that could be used for daily expenses:
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91. The landing pages contained toll-free phone numbers for consumers to call. These
phone numbers led to the sales agents of Enhance Health, TrueCoverage and/or their downlines.
The calls were routed through Minerva’s routing software Retreaver, which also records the
confidential sales calls without Consumer Class Plaintiffs’ and class members’ consent.
92. Enhance Health, TrueCoverage and their downlines knew that these Leads were
being generated by misleading advertisements. The prequalified consumers who were calling
them repeatedly asked about the nonexistent cash cards, cash subsidies and other cash benefits
being touted in the ads. Rather than try to dispel the belief consumers had obtained from the ads
and landing pages, Enhance Health, TrueCoverage and their downlines deflected consumers’
inquiries about the cash benefits to enroll them into a health insurance plan anyway.
93. For example, on December 13, 2023, TrueCoverage’s Senior Director of Quality
Assurance, John Runkel, sent an email to TrueCoverage’s sales agents from his Speridian email
address acknowledging that “[w]e are misquoting subsidies and additional benefits. . . . We have
been quoting to consumers that they are going to receive a ‘subsidy card’ in the mail to help pay
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for groceries, bills, rent and expenses.” (emphasis added). Runkel explained to TrueCoverage
sales agents that the subsidies were not cash benefits. Rather, they were health insurance premium
payments made directly from the government to the insurance carrier for the consumer’s benefit.
Runkel also explained that while some carriers provided cash rewards (such as a gym membership
or “$10 Subway card”) for healthy activities, TrueCoverage had no authority to speak about
additional benefits. Finally, Runkel told TrueCoverage’s sales agents that “[t]he only thing we
can do is follow our script and be vague.” (emphasis added).
94. By referring to “our script,” Runkel meant a series of scripts that TrueCoverage
used to quickly enroll consumers for ACA health insurance in less than 10 minutes. Again, volume
was key.
95. TrueCoverage told its agents that failure to follow the scripts were grounds for
termination.
96. TrueCoverage’s sales script was created to work seamlessly with the landing page
from the misleading advertisement. It begins with a question that references the landing page:
“Fantastic, and you saw that prequalified result that led you to us? Great!” From there, the script
asks just a few more simple questions designed to verify the consumer’s qualifications for an ACA
insurance plan: current healthcare coverage, name, date of birth, zip code, marital status,
dependents and “anticipated” income.
97. If the consumer referenced the cash benefits he or she had seen in the advertisement
and landing page, TrueCoverage provided its agents with another script a rebuttal script to
guide them. The rebuttal script instructed the sales agent to quickly deflect the consumer’s
question about a cash card. For example:
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Online Ad Rebuttals
REBUTTALS TO CASH CARDS AND $$ QUESTION
They say—I am calling about the cash card?
Rebuttal: Yes, you may qualify for additional benefits with eligible plans. Let
us start the qualification process to find the plan that fits your needs, what is your
zip code?
98. Runkel’s email caused a stir among TrueCoverage’s salespeople, some of whom
were worried that they may be misleading consumers, and that they may not be paid commissions
on their sales. TrueCoverage’s Regional Director in its Deerfield Beach sales office, Gabriel
Harrison, tried to reassure his agents:
That email was mainly directed to Other centers not ours, we are the TOP
PRODUCERS , if you are putting in your numbers then losing 1 sale or even 3 by
the end of the week is not going to Affect you!! Get with the Picture guys ,
everything is great and you all have been paid very well , plus we feed you, plus
we give you Bonus for just doing your job , we give out cash spiffs to push you to
hit numbers for your own Gain, we give out Prizes for those of you who Put in that
extra work to be successful , Guys we pay out Huge checks and everyone knows it,
why would we as a company Harm your pay ? We are here to Help you all Become
Fat and Happy With a Wheel Borrow full of CASH!
Guys don't get stuck in your head, lets push forward and continue the
success we have started and make next year an awesome year with a Big book of
Business!
99. One former TrueCoverage agent said the company trained its agents to lie to
consumers and not disclose the truth about the nature of the subsidy. Another explained that
TrueCoverage’s supervisors attempted to justify the company’s actions by reminding sales agents
that even though consumers were not getting a cash card or other cash benefit, they were at least
getting health insurance.
100. In a January 11, 2024, email, Goldfuss instructed agents not to speak with any
government agent or CMS: “If you receive an email from CMS or a Department of Insurance from
any particular state, DO NOT RESPOND!
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101. Enhance Health also incorporated sales scripts with aimed to deflect consumers’
attention away from the advertised cash subsidies and benefits, and quickly sign them up.
102. Despite knowing that Minerva and other lead generators were generating the
advertisements and Leads that were misleading consumers, TrueCoverage, Enhance Health and
their downlines continued to pay Minerva and other lead generators millions of dollars for those
Leads. As they did, the scheme’s reach expanded.
103. Indeed, in a recent, March 29, 2024, article entitled Enhance Health: Helping
Hundreds of Thousands of Americans Find Health Insurance Coverage Every Year,” Herman
proclaimed that “Enhance Health is the largest enroller of ACA plans in the country we help
hundreds of thousands of Americans find health insurance coverage every year.” Herman also
noted that nearly all of Enhance Health’s clients are low-income Americans, stating “97% of our
members pay $0 a month in insurance premiums while obtaining the coverage they need.”
104. Minerva also knew what was going on. It generated some of the Leads itself. For
example, when an unrelated agency purchased some of Minerva’s Leads and began receiving calls
from consumers, that agency quickly realized that those consumers were calling for cash benefits,
not health insurance. The agency complained to Minerva’s marketing director, who replied in a
text that the calls had a healthy success rate, and that the agency should enroll them anyway. He
wrote “the calls you’re getting are internally generated and have a raw to sale rate of about 34%.
[W]e’ll audit the calls of course, but agents are usually able to flip these consumers pretty easily
and get them on a no cost plan.(emphasis added). (The reference to auditing the calls confirms
that Minerva was recording consumer calls in violation of ACA regulatory security and privacy
policies).
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105. As for Class Plaintiffs and class members, they justifiably relied on the
advertisements and the statements and omissions made in the scripts. The misleading nature of
the advertisements and scripts caused them to enroll and/or provide their PII.
4. Defendants Engage in Twisting, AOR Swaps and Dual Apps
106. Even if Class Plaintiffs and class members decided not to enroll, by luring
consumers to call in, Defendants received information that allowed defendants to further increase
commissions, to the detriment of the Consumer Class and Agent Class.
107. Enhance Health, TrueCoverage and their downline agents engaged in AOR-Swaps
to steal other agents’ commissions. Using the Benefitalign platform and consumers’ names, dates
of birth and zip code, they were able change consumers’ Agent of Record within the Marketplace
database without the consumer’s knowledge or consent. In doing so, they captured the monthly
commissions of agents like NavaQuote and Broyer who had originally worked with the consumers
directly to sign them up. One former agent of TrueCoverage downline ProtectHealth said she was
made to do more than 500 AOR Swaps and was instructed to reenroll policies without contacting
the consumer.
108. Enhance Health, TrueCoverage and their downline agents also engaged in
Twisting. One step beyond an AOR swap, they used the Benefitalign platform and consumers’
names, dates of birth and zip code to change a consumer’s actual health plan without the
consumer’s knowledge or consent; for example, by changing the consumer to a new insurance
carrier or a different plan within the same carrier. This also allowed Enhance Health,
TrueCoverage and their downline agents to capture the monthly commissions of agents like
NavaQuote and Broyer.
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109. On February 26, 2024, CMS published a notice acknowledging the problem. The
first three bullet points outlined the issue:
CMS has identified instances of consumers being enrolled into an unwanted
plan.
This action, referred to as an Unauthorized Plan Switch (UPS), results in the
consumer’s desired policy being cancelled or terminated.
Many consumers are unaware of the switch until they attempt to use the desired
policy to see a doctor or fill a prescription and are denied.
110. Enhance Health, TrueCoverage and their downline agents also engaged in the
creation of dual applications, or a “Dual-App.” In this scenario, they would leave a consumer’s
original plan in place, but submit a new application — a dual policy — for that consumer without
the consumer’s knowledge or consent. This created a new policy and a new commission.
Sometimes, this Dual-Apping was achieved by splitting up a family plan; for example, by
submitting an application and creating a separate policy for a husband, leaving the wife and
children on the original plan.
111. These schemes hurt consumers in multiple ways. Some consumers were signed up
into twisted or dual plans that they do not qualify for. The APTCs they received, sometimes
unknowingly, caused a tax penalty at the end of the year. Some were put into plans that their
doctors are not a part of. Or the new plans had higher deductibles or copays.
112. Agents are damaged by AOR swaps and twisting because they lose their
commissions.
5. Thousands of Consumers Have Complained About the Scheme
113. TrueCoverage’s online reviews contain numerous testimonials from consumers
describing their experience with the schemes:
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I received this insurance through a $6,400 subsidy that was offered.
I received an insurance with 0 deductible but my doctor or therapist
does not accept that insurance.
-Maria
I think that you shouldn't act like people are getting money to get
people to get coverage through your agency. Also shouldn't tell
people you're on health.gov because I found nothing on health.gov
about truecoverage.
-Sarah L.
On November 30th I called and signed up for the $6,400 subsidy.
THEIR WEBSITE said it was to help pay for gas, bills, utilities. I
even asked the lady and texted her and she said YES, ITS TO PAY
FOR ANYTHING. I was told it would be in 30 days. 30 days later
I call back (she would never respond to text when I asked about it)
and the guy said that she forgot to finish last step and that it
($6,400)would be in in ***** days but they'd make sure it was sent
in next week. Never received it. All a huge scam.
-Shane K
On November 30th 2023, I was calling for the stimulus package the
government was offering, and the number I was provided sent me to
this company. I was told by ******** ****** that I was going to
be getting a stimulus package of $1730.54 monthly to cover gas,
groceries, and bills. I was also getting a medical coverage from
***** effective Jan. 1 2024 with a $0 premium. I was told that this
was from the Stimulus program to help the middle class stuck in the
middle financially and medically, and we took the offer and I had to
provide the SSN for my ENTIRE family to be Automatically
qualified. I told her my children already had medical coverage from
********** and she said it was fine. We signed up due to the prior
knowledge presented to us, and after a few days I became skeptical
and reached out to ******** on December 11th 2023 to clarify what
we were getting and the call was automatically sent to voice-mail. I
called the business number and was told that the information
presented to us was NOT accurate, and I immediately went to cancel
my policy. My concern is my family's personal information (SSN
most importantly) is in their system and im worried for potential
fraud due to already being misled and lied to.
-“Initial Complaint” 12/11/23
This company is advertising $6400 for individual that need
assistance with health coverage. Once I reached out they tried to sell
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me a low cost health coverage. I am complaining because they are
using foul advertising practices. I’m sure this is just the tip of the
iceberg. Stop them now!!!
-Initial Complaint 10/30/23
Falsely advertising a savings benefit card that you can use to
purchase groceries or pay rent get gas. However I never received it
and the agent has not responded to any of my calls or messages. I
specifically signed up for this for this card only
-Initial Complaint 9/26/23
114. Other putative class members had similar experiences with Enhance Health:
They say you qualify for 0 copay and 0 on prescriptions, but they
also said that you qualified for the benefit card to help pay groceries,
rent, and Bill's. But only sign you up for the insurance. Then when
you call they say that you need to check your perks and rewards and
find out that they only give surveys for 25to50 dollars prepaid visa.
That you have to wait 5to10 days to receive. Now I don't know about
you but I don't know any person that food bills rent comes to 50
dollars. They told all those lies to get you to sign up for insurance.
Now I want to know what else they hiding. I will find out stay posted
-Robbie Torres Rivera
Never received anything but spam calls. You are only giving your
info to be sold off. Please don't call these scammers don't give ur
info. You are not getting any subsidy card or health insurance at all.
-Philemon Blevins
So I signed up because it offer up me a $550 subsidy that I would
get each month to put towards food groceries and other thing so I
received the insurance card but not the subsidy card so when I call
to check on it I was informed that the $550 goes towards the cost of
your insurance plan and you will not receive a subsidy to do as you
would like… it’s all a scam and is not explained to u in detail.. so
don’t sign up thinking you will get a subsidy card to do as you please
because you won’t… you have to earn rewards to get any cash
benefits.. I will keep the insurance because it’s affordable but this is
so misleading
-Wyshieka Thompson
This place steals your information, cancels your current healthcare
plan then enrolls you in a plan without your consent or knowledge.
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I have heard many people have the same issue with someone stealing
their information and being signed up for terrible healthcare plans
and they have all ended with Enhance Health.
When I attempted to call the company and find out how they got my
information I was transferred multiple times and laughed at.
-Nicole
I got a plan thru AmBetter. But what was misleading was that I was
told by an Enhance Health service representative, as well as the
advertising, that I will be receiving money on a card to spend on
healthy groceries. This is a lie. Why they tell people that, I dunno,
it's just a stupid tax credit. That's not gonna help me, I make $9,000
a year and pay no taxes and get nothing back. I got patched thru to
AmBetter after giving a ear full to the Enhance Health
representative, they were not so nice that time, and he just wanted
to get rid of me. After giving another ear full to the AmBetter
representative, she apologized profusely and said she deals with
about 15 to 20 cals everyday with people like me. Well, duh, you
people are misrepresenting what your offering. I reported it to the
FCC and the Fraud Government website. It's ridiculous, they use
YouTube and Facebook and put all these pictures of groceries and
even the representative when I signed up said that. Very scummy
and scammy. I don't appreciate being lied to, I was actually in need
of healthy food cause I am poor, thanks for getting my hopes up and
crushing them. That's very uncool. Screw you people. Look at the
corporate double speak with the reply they gave me. I would
NEVER call you people ever again. If I need anything at all, I will
call AmBetter, my actual insurance provider. Your just a broker
agent and signed me up. Now go away and go lie to someone else.
We the people are sick of scumbags like you that pray on the hopes
and mislead people. Your words mean nothing to me, just more lies.
-“Account Removed”
Ad said I would get amazing health plan and $540/m card for
expenses for things like groceries but after signing up I was given a
bottom of the barrel (bronze with 10k deductable, literally worst
plan I've ever seen) and no expense card. I am considering sueing.
-Justin McPharison
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Not sure if I got the right information, I got connected to them
through and add that featured Oprah,and it stated that they were
giving $1,300.00 cash per month for signing up. All a scam.No one
can answer my question, insurance company says it was a scam.
-Carlos Marin
Gave me HIGH deductibles, and no mention of the $1000+
government check that I should qualify for (according to ad - that
draws you in). So.. I believe I’ve been scammed!
-LauraT
My complaint is that what was advertised to me and spoken to me
over the phone during my conversation was filled with lies and
deceptive information.I was told that I would be getting $402 each
month to be used however I wanted to use it. On anything I wanted
to use it on, like bills, food, gas, clothes... But after getting my
paperwork in the mail and reading it , it clearly states that the $402
can only be used towards the cost of the insurance they set up for
me. For co-pays and visits. Nothing else can it be used for. I was
lied to and mislead the whole conversation. I would of never ever
had them set this up if I would of known this and now I have to come
out of my pocket and switch my insurance and pay for premiums
again. Thanks for a whole lot of wasted time and ********* that I
really can’t afford to spend.
-“Initial Complaint” 7/23/23
I signed up with healthcare coverage through a licensed agent. That
same day my information was stolen and I was registered in a
different plan without my authorization or knowledge. The date of
the incident is November 7th, 2023. The insurance company is
Enhance Health, the agent attached to the policy is
********************************* and his license number is
*******
-“Initial Complaint” 11/28/23
This company is able to change and cancel insurance on the
marketplace without the owners permission. My insurance was
canceled unsuspectedly and when I called to find out why I was told
that this company had put me down on their insurance and canceled
my marketplace insurance when I did not ask them to. I called this
company three times to find out how they were able to cancel my
insurance and they hung up on me all three times.
-“Initial Complaint” 11/03/23
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I have never heard of this company before today. An insurance agent
by the name of ****** Madame **** (NPN ********) affiliated
with this company somehow got a hold of my personal information
and submitted a health insurance application without my knowledge
or consent. ****** Madame **** then proceeded to enroll me into
a BlueCross BlueShield plan, again without my knowledge or
consent. I have no idea who this insurance agent is or how they
obtained my information. I received notice from Healthcare.gov that
an application was submitted, after which I received an email from
Enhance Health with a reference number and this agent's name
stating my eligibility verification was completed.I don't know if this
Company is in the business of submitting fraudulent insurance
applications or if this agent acted independently. A complaint has
been filed with the state ********** of **********
-“Initial Complaint” 9/11/23
Healthcare coverage got changed without consent!
-“Initial Complaint” 8/16/23
D. Victims Included the Class Plaintiffs
115. The scheme described above was applied to Class Plaintiffs, including consumers
and agents.
1. The Consumer Class Plaintiffs
116. Conswallo Turner. Turner is 52 years old and lives in Orange, Texas, with her son,
Joshua Janice. In late 2023, she started looking for health insurance. With the help of Callie
Navrides at NavaQuote, on December 9, 2023, Turner applied for a UnitedHealthcare Gold plan
through the Healthcare marketplace. The application was approved and the policy was set to go
into effect on January 1, 2024.
117. Shortly thereafter, Turner saw a Facebook ad promising a monthly cash card to pay
household expenses. She called the number on the ad and provided her name, date of birth and
state of residence. Armed with this information, agents switched Turner’s plan and her AOR no
less than five times in a span of weeks in December 2023 without her knowledge and consent.
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This included agent Daniel Pojoga of Enhance Health, who without Turner’s knowledge and
consent switched Turner to a Blue Advantage Gold HMO in December 2023 that did not include
Turner’s son, Joshua.
118. As a result of these actions, Turner has been damaged including but not limited to
the loss of coverage and resulting medical payments for her son Joshua and higher deductibles and
co-pays than the policy sold to her by NavaQuote. In addition, Plaintiff suffered damages resulting
from the time and expense she has spent trying to correct the problems caused by the unlawful
conduct.
119. Tiesha Foreman. Foreman is 50 years old and lives in Douglasville, Georgia.
120. In or around December 9, 2022, Mrs. Foreman’s husband, Larry Foreman,
responded to an online ad stating that he prequalified for a cash card. He spoke with a
TrueCoverage agent who enrolled him (but not Mrs. Foreman or their child) into an Oscar Health
Plan. Upon information and belief, the agent led Mr. Foreman to believe that he would receive a
cash card and $0 health insurance by falsely mischaracterizing that the advanced premium tax
credit (“APTC”), which is paid by the government to the insurance carrier, would be paid to Mr.
Foreman in the form of a cash card.
121. To qualify Mr. Foreman for the tax credit, TrueCoverage underreported the
family’s household income. Specifically, TrueCoverage did not include Tiesha Foreman’s income
in the household income calculation. Mrs. Foreman is an accountant that makes approximately
$95,000 per year, an income amount that disqualified her and her family from receiving the APTC.
122. The following year, the Foremans received a 1095-A showing that that the Oscar
policy was only in effect from January 1, 2023, to January 31, 2023 (one month), and that the
Foremans owed the IRS approximately $871 for the APTC that it paid to Oscar Health.
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123. On or about February 13, 2023, TrueCoverage agent Marius Boncea re-enrolled
Mr. Foreman (but not his wife or child) into a second health insurance policy issued by Cigna
HealthCare of Georgia. Mr. Foreman does not recall ever agreeing to enroll into this policy. Once
again, TrueCoverage underreported the Foremans’ household income to qualify Mr. Foreman for
the APTC, even though the Foremans’ household income was too high to qualify for the subsidy.
124. The following year, the Foremans received a 1095-A showing that that the Cigna
Health of Georgia plan was only in effect from March 1, 2023, to April 30, 2023 (two months),
and that the Foremans owed the IRS approximately $1,741.76 for the APTC that it paid to Cigna.
125. In April 2023, Mrs. Foreman was unaware that her husband had responded to the
online ad and had been enrolled in multiple policies in the months prior. At that time, the
Foremans oldest son was removed as a dependent on their income taxes, which qualified as the
event that allowed the Foremans to enroll in an ACA plan outside the standard open enrollment
period. As a result, Mrs. Foreman enrolled in and purchased an Oscar health plan for her and her
family directly through the Marketplace to provide health insurance coverage for the remainder of
2023.
126. On or around October 17, 2023, TrueCoverage agent Hans Mardy enrolled Mrs.
Foreman into a Cigna plan without her knowledge and consent. The following year, the Foremans
received a 1095-A showing that that the Cigna Health of Georgia plan was only in effect from
November 1, 2023, to November 30, 2023 (one month), and that the Foremans owed the IRS
approximately $1,793.32 for the APTC that it paid to Cigna.
127. On or about October 26, 2023, Mr. Foreman was switched into an Ambetter health
by another agent, Gabriel Pasztor, an agent affiliated with TrueCoverage.
128. A couple of weeks later, on November 4, 2023, another agent believed to be
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affiliated with TrueCoverage, Christopher Morales, submitted another application without the
Foremans’ knowledge or consent.
129. In December 2023, during the Open Enrollment Period, Mrs. Foreman enrolled in
and purchased an Oscar health plan for her and her family directly through the Marketplace, to
provide health insurance coverage for 2024, effective January 1, 2024.
130. On January 22, 2024, Foreman learned that the Oscar coverage that she purchased
in December 2023 had been cancelled. She called the Marketplace and learned that without her
knowledge or consent, Pasztor submitted a health insurance application on her behalf.
131. In addition, on or about February 22, 2024, Enhance Health enrolled Mr. Foreman
into an Ambetter health insurance plan without his knowledge and consent.
132. As a result of this switching of plans, the Foremans were left without health
insurance for the months of January and February 2024 and incurred uncovered medical expenses.
133. At this point, Mrs. Foreman sought help from Callie Navrides and NavaQuote.
Navrides and Mrs. Foreman spent a significant amount of time unwinding the problem through
the Marketplace. Ultimately, Mrs. Foreman was able to obtain a new health insurance plan that
was effective April 1, 2024, but is still trying to re-instate the Oscar policy that she purchased
during the last Open Enrollment Period, so that her medical expenses incurred during the first three
months of the year are covered.
134. As a result of these actions, Mrs. Foreman suffered significant damages, including
tax damages, loss of benefits, unpaid medical expenses and uncovered medications. Mrs. Foreman
has also suffered damage by having to expend unnecessary time fixing these problems.
135. Angelina Wells. Wells is 53 years old and a resident of Texas. On or around
November 14, 2023, she saw a Facebook ad stating that she could receive a $6,400 cash card and
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free insurance. She clicked the ad and answered some basic questions that told her she was
“preapproved” and provided a phone number to call. Wells believes that she spoke with an agent
named Christian Jerome, whom, upon information and belief, works with TrueCoverage or one of
its downline agencies. Jerome obtained Wells’ name, date of birth, income and state of residence.
According to Healthsherpa’s database, Jerome signed her up for an Ambetter Standard Silver plan.
Wells asked Jerome about the cash card, and Jerome told her it would come later. Wells never
received the cash card she was promised.
136. In or around January 22, 2024, Wells contacted NavaQuote and expressed concern
to Callie Navrides that she had been enrolled in health insurance policies that did not meet her
needs without her consent.
137. Specifically, Wells stated at that she learned that she had a United Healthcare plan
but that the plan did not her meet needs. Wells stated that she did not recall enrolling into the
health plan at all.
138. In response, Navrides researched the issue on Healthsherpa and learned that Wells
had been switched at least three times to different policies between November 2023 and January
22, 2024.
139. Specifically, Navrides learned that Wells was switched into a Cigna Bronze plan
by TrueCoverage agent Maurice Thrower, and then switched again into a United Healthcare plan
by Pasztor.
140. In an effort to help Wells and get her enrolled into a policy that met her needs, on
or about January 22, 2024, Navrides enrolled Wells into a Cigna Connect Gold Enhanced Diabetes
Care plan, which would ensure that Wells’ diabetes treatment and medication(s) would be covered
in an affordable way.
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141. Four days later, on January 26, 2024, TrueCoverage removed Navrides as AOR and
replaced her with one of its downline agents, Francisco Umana, and then enrolled Wells into an
Ambetter Everyday Gold plan. TrueCoverage did so without Wells’ knowledge or consent. The
change caused Wells’ Cigna Connect Gold Enhanced Diabetes Care plan to be canceled.
142. On February 22, 2024, Wells received an unsolicited text message from
TrueCoverage thanking her for enrolling into another Cigna health plan. Wells does not recall
consenting to enroll in another Cigna plan other than the one sold to her by Navrides.
143. On March 18, 2024, Wells contacted Navrides and expressed concern that the
pharmacy told her that her Cigna plan sold by Navrides had been cancelled and that her diabetes
medication had a $50 copay.
144. After learning about these issues, Navrides and Wells spent a significant amount of
time unwinding the problem through the Marketplace. Ultimately, they were able to reinstate the
Cigna Connect Gold Enhanced Diabetes Care plan originally sold by Callie Navrides.
145. As a result of these actions, which included using false advertising to induce Wells
to provide her personal information and then later using that information to “twist” Wells’ policy,
Wells has been damaged. Setting aside the fact that she did not receive the promised cash card,
Wells suffered significant damages including loss of benefits and medication. Wells also suffered
damage by having to expend unnecessary time fixing these problems.
146. Veronica King. King is 53 years old and lives in Warner Robins, Georgia. Since
2011, King has used agent Marsha Broyer of WINN Insurance to help her navigate and purchase
health insurance.
147. On or about November 30, 2023, Broyer consulted with King and enrolled her into
a health plan that met her needs.
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148. In a three-month period from November 30, 2023, to February 25, 2024, at least
eight other agents switched themselves as AOR on King’s health plan and changed when them
without King’s knowledge or consent, including at least two Enhance Health agents.
149. On November 30, 2023, which is the same day that Broyer enrolled King into her
policy, agent Christhian Crevoisier with Ensure Health Group, a downline of TrueCoverage,
canceled the original policy and enrolled King into another health plan.
150. On or about December 19, 2023, Broyer discovered that the plan had been switched
and she reenrolled King back into the original health plan.
151. On December 22, 2023, Enhance Health agent Anpherny Simpson accessed King’s
account and became King’s AOR without her consent. And on February 25, 2024, Enhance Health
agent Ryan Rossien became King’s AOR without her consent.
152. As a result of these twisting actions, King has been damaged including loss of
continuity of care resulting from the agent of record and enrollment into additional health plans,
and out-of-pocket costs spent attempting to deal with the issues created.
2. The Agent Class Plaintiffs
153. NavaQuote LLC. NavaQuote LLC is a small, family-owned and -operated
insurance agency based in Augusta, Georgia. NavaQuote was founded by the husband-and-wife
team of Peter and Callie Navrides. It specializes in health, life and Medicare insurance products.
Callie Navrides serves as the company’s principal agent. Peter Navrides leverages his background
in software, marketing and technology to help grow the agency.
154. NavaQuote takes pride in seeking to develop long-term relationships with its clients
through trust and open communication. To accomplish this, the Navarides commit themselves to
the highest ethical standards and to providing expert guidance to help clients make informed
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insurance decisions.
155. NavaQuote expends significant resources to market its services online and maintain
an online presence, including its website. The agency’s revenue, and by extension its profits, relies
on the generation of commissions from the sale of ACA health plans. When NavaQuote sells an
insurance policy through the Marketplace, Callie Navrides becomes listed as AOR and NavaQuote
receives a monthly sales commission.
156. Since the agency opened in October 2023, NavaQuote sold approximately 50 health
plans to consumer, but lost 23 to the AOR Swaps. Through continued and laborious researching,
as well as frequent communication with their clients, the Navrides have determined that other
agencies are removing Callie Navrides as AOR without the consent or knowledge of either
NavaQuote or its clients. In most instances, these agents are changing the clients’ health care plans
and information within the Marketplace system. By replacing Navrides as AOR, those agents are
essentially stealing or poaching NavaQuote’s clients — and its commissions.
157. Each time a client is poached, Callie Navrides must spend significant time to
reestablish her position as AOR. She spends time each day checking her clients’ statuses to see if
she has been removed as AOR, because formal notices of removal do not reach her until the end
of the month. When she discovers a client has been switched, she must call that client to try and
explain what happened. She must then call Healthcare.gov, often waiting on queue for long
periods of time, to report that she was removed as AOR without her client’s knowledge or consent.
The client is then brought into the call for Healthcare.gov to confirm that the client agrees to the
reestablishment of Navrides’ status as AOR.
158. Through its investigation, which has been difficult, laborious and costly not only
in terms of lost time that could have been used to help more clients and generate more
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commissions, but also out-of-pocket costs expended through these efforts NavaQuote has
determined that TrueCoverage and Enhance Health agents are among the biggest offenders.
159. As just a few examples, Enhance Health agent Daniel Pojoga poached NavaQuote
client Conswallo Turner. TrueCoverage agents including Christian Jerome, Francisco Umana and
Maurice Thrower attempted to poach Angelina Wells from NavaQuote.
160. The actions of TrueCoverage and Enhance Health have damaged NavaQuote
through a loss of commissions. It may take weeks for Healthcare.gov to reinstate Callie Navrides
as agent of record. If the calendar rolls into a new month during that period, she does not receive
that month’s commission. It goes to the poacher. NavaQuote has also been damaged through loss
of profits and out-of-pocket costs relating to the time spent to investigate and address the problem,
and for extra expenses associated with buying additional Leads to replace lost clients.
161. Because of TrueCoverage and Enhance Health’s actions, NavaQuote intends to
pivot away from sales of health insurance plans in the Marketplace.
162. WINN Insurance Agency. Marsha Broyer, who is licensed to sell insurance in 13
states, owns WINN Insurance Agency LLC. Broyer’s mission is to do what is right for her clients
by providing the best service and the best health insurance products. Broyer was one of only a
handful of the thousands of licensed health insurance agents in the U.S. to be invited to participate
in the 2023 CMS Agent and Broker Summit and provide feedback to the government.
163. Broyer experienced first-hand the importance of comprehensive medical insurance.
In 2003, Broyer lost sight in her right eye. Doctors discovered a brain tumor. Fortunately, the
tumor was treated with gamma knife technology and Broyer regained her eyesight. But because
she had inadequate insurance, Broyer was left with tens of thousands of dollars in medical bills
and had no choice but to file for bankruptcy. This experience informs every interaction she has
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with her clients and potential clients.
164. With the help of a $94,000 SBA loan, Broyer started WINN in October 2021.
Working seven days a week, within a year she had developed 350 customers, largely through client
referrals.
165. WINN expends significant resources to market its services, including the creation
and maintenance of a website and the purchase of exclusive Leads, which cost $100 each. The
agency’s revenue, and by extension its profits, relies on the generation of commissions from the
sale of insurance policies. When WINN sells an insurance policy through the Marketplace, Broyer
becomes listed as AOR and receives a monthly sales commission of approximately $30 per month
per member for each application. So if a family of four is on a single application, WINN receives
$1,440/year for that policy ($30 x 4 = $120 for 12 months).
166. Since the beginning of 2023, Broyer has been removed as AOR in at least 81 of her
clients’ policies and replaced by agents that have no relationship to her. More than 20 of those
clients have been lost for good. Through continued and laborious researching, as well as frequent
communication with their clients, Broyer has determined that other agencies are removing her as
AOR without consent. In most instances, these agents are changing the clients’ health care plans
and information within the Marketplace system. By replacing Broyer as AOR, those agents are
essentially stealing or poaching WINN’s clients — and its commissions.
167. Through Broyer’s investigation, which has been difficult, laborious and costly
not only in terms of lost time that could have been used to help more clients and generate more
commissions, but also out-of-pocket costs expended through these efforts WINN has
determined that TrueCoverage and Enhance Health’s agents are among the biggest offenders.
168. For example, Enhance Health agent Ryan Rossien poached WINN client Veronica
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King and Paula Langley. And TrueCoverage agents and/or downline agents Gabriel Pasztor, Paola
Fritz and Christian Jerome poached client Paula Langley.
169. Each time a client is poached, Broyer is forced to spend significant time to
reestablish her position as AOR. She spends time each day checking her clients’ statuses to see if
she has been removed as AOR, because formal notices of removal do not reach her until the end
of the month. When she discovers a client has been switched, she must call that client to try and
explain what happened. She must then call Healthcare.gov, often waiting on queue for long
periods of time, to report that she was removed as AOR without her client’s knowledge or consent.
The client is then brought into the call for Healthcare.gov to confirm that the client agrees to the
reestablishment of Broyer’s status as AOR.
170. And then, in all likelihood, Broyer must repeat this process all over again, because
the switching occurs over and over. One of WINN’s clients, Langley, who is a 59-year-old with
a pacemaker and a heart condition, has been switched no less than 20 times since February 2023.
171. In all, Broyer estimates that she spends about 1/3 of her time dealing with this
scheme.
172. The actions of TrueCoverage and Enhance Health have damaged WINN through a
loss of commissions. It may take weeks for Healthcare.gov to reinstate Broyer as AOR. If the
calendar rolls into a new month during that period, WINN does not receive that month’s
commission. It goes to the poaching agent. WINN has also been damaged through loss of profits
and out-of-pocket costs relating to the time spent to investigate and address the problem, and for
extra expenses associated with buying additional Leads to replace lost clients.
173. Because of TrueCoverage and Enhance Health’s actions, WINN has lost a sizeable
percentage of its income, giving Broyer no choice but to take a second job as an agent for a wireless
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phone company.
V. RICO ALLEGATIONS
174. TrueCoverage, Enhance Health, Speridian, Minerva, their officers and employees,
including but not limited to Herman, Bowsky, Panicker and Goldfuss; as well as independent
contractors; agents including Protect Health, Ensure Health Group, Health First Insurance Agency,
My Health Advisers, Inc.; third-party subagents; lead generators such as PolicyBind, WeCall
Media and My ACA; EDE Platforms like Benefitalign, JET Health and Inshura; and the John Doe
Entities operated, managed, directed and/or conspired with an associated-in-fact enterprise (the
“Enterprise”).
175. The Enterprise generated false advertisements to lure low-income consumers to
enroll in ACA healthcare plans and provide PII, and to capture commissions through the use of
AOR-Swaps, Twisting and Dual-App tactics. The purpose was to maximize revenues and capture
a larger share of the ACA health insurance market for low-income Americans.
176. The Enterprise used the wires and mails to perpetrate the fraud. TrueCoverage,
Enhance Health and their downline agents used standardized scripts to make misrepresentations
and omissions to Class Plaintiffs and class members over the phone. They used email or mail to
send confirmatory documentation. The used the internet and phone lines to enroll customers,
misuse PII and capture commissions.
177. TrueCoverage and Enhance Health monitored sales calls. Their downlines
monitored sales calls without entering into any CMS-approved security or privacy agreement
required by ACA regulations. Minerva also monitored sales calls without any of the required CMS
approval.
178. Throughout its existence, the Enterprise engaged in, and its activities affected,
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interstate commerce. The Enterprise involved commercial activities across state lines, including
marketing campaigns, phone and internet solicitations and the solicitation and receipt of money
and PII from Class Plaintiffs and class members across the country.
179. TrueCoverage, Enhance Health and Herman participated in the operation and
management of the Enterprise’s affairs, through among other methods and means, the following:
a. Developing agencies designed to enroll Class Plaintiffs and class members into
ACA healthcare plans;
b. Recruiting agents;
c. Developing the third-party distribution channels that ran through their
downlines;
d. Financing the operations of downline agencies through the use of advanced
commissions and/or prepaid commissions called “heap deals”;
e. Training each other’s sales agents and the sales agents of downline agencies;
f. Monitoring sales agents, including but not limited to monitoring sales calls;
g. Accounting for, auditing and distributing commissions;
h. Dealing with and providing customer service to Class Plaintiffs and class
members;
i. Allowing and coordinating agents to register for licenses;
j. Reviewing and approving the scripts; and
k. Purchasing Leads.
180. Minerva and Bowsky participated in the operation and management of the
Enterprise’s affairs, through among other methods and means, the following:
a. Developing fraudulent ads;
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b. Creating, buying and selling Leads to Enhance Health, True Coverage and
their downlines;
c. Recording customers’ conversations with health insurance agents without
their knowledge or consent; and
d. Tagging, tracking and routing callers to agents.
181. Speridian participated in the operation and management of the Enterprise’s affairs,
through among other methods and means, entering into employment agreements with
TrueCoverage agents and paying them a salary, financing the sales operations of TrueCoverage
and Benefitalign, and developing the platform used by TrueCoverage, Enhance Health and their
downlines to enroll customers, misuse PII and capture commissions.
182. Enhance Health further participated in the operation and management of the
Enterprise’s affairs, through among other methods and means, purchasing the platform that
Enhance Health and its downlines used after June 2023 to enroll customers, misuse PII and capture
commissions.
183. Herman participated in the management and operation of the Enterprise’s sales,
compliance, training and administrative functions.
184. Defendants were knowing and willing participants in the Enterprise and its scheme,
and reaped revenues and/or profits therefrom.
185. Speridian, TrueCoverage, Enhance Health and Minerva each has an ascertainable
structure separate and apart from the pattern of racketeering activity in which they engaged. The
Enterprise is separate and distinct from Speridian, TrueCoverage, Enhance Health, Minerva,
Herman and Bowsky.
186. Speridian, TrueCoverage, Enhance Health, Minerva, Herman and Bowsky, who are
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persons associated-in-fact with the Enterprise, knowingly, willfully and unlawfully conducted or
participated, directly or indirectly, in the affairs of the Enterprise through a pattern of racketeering
activity within the meaning of 18 U.S.C. §§ 1961(1), (5) and 1962(c). The racketeering activity
was made possible by the regular and repeated use of the facilities, services, distribution channels
and agents of the Enterprise.
187. Defendants committed multiple racketeering acts, including aiding and abetting
such acts. The racketeering acts were not isolated, but rather were related in that they had the same
or similar purposes and results, participants, victims and methods of commission. Further, the
racketeering acts were continuous, occurring on a regular (daily) basis throughout a time period
beginning in 2022 through the present.
188. Defendants’ predicate racketeering acts within the meaning of 18 U.S.C. § 1961(1)
include, but are not limited to:
a. Wire Fraud. All Defendants violated 18 U.S.C. § 1343 by transmitting or
receiving, or causing to be transmitted or received, materials by wire and/or
email for the purpose of executing the scheme, which used material
misrepresentations and omissions to induce consumers, including Consumer
Class Plaintiffs and class members, to enroll customers, misuse PII and capture
commissions. The materials that Defendants sent or caused to be sent include
but were not limited to social media advertisements, text messages and
enrollment packets containing membership cards and customer service-related
letters.
b. Mail Fraud. Speridian, TrueCoverage, Enhance Health and Herman violated
18 U.S.C. § 1341 by sending or receiving, or causing to be sent or received,
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materials via U.S. mail or commercial interstate carriers for the purpose of
executing the scheme, which used material misrepresentations and omissions
to induce consumers, including Class Plaintiffs and class members, to enroll in
ACA healthcare plans, including enrollments without knowledge or consent.
The materials that Speridian, TrueCoverage, Enhance Health and Herman sent
or caused to be sent include but were not limited to enrollment packets
containing membership cards, and customer service-related letters.
189. In devising and executing the scheme, Defendants committed acts constituting
indictable offenses under 18 U.S.C. §§ 1341 and 1343, in that they directed and carried out a
scheme or artifice to defraud or obtain money by means of materially false misrepresentations or
omissions. For the purpose of executing the scheme, Defendants committed or caused to be
committed these racketeering acts, which number in the thousands, intentionally and knowingly,
with the specific intent to advance the scheme.
190. Defendants had knowledge of the essential nature of the scheme. They knew that
false advertisements were being used to lure consumers to enroll in ACA healthcare plans, misuse
PII and capture commissions. Despite that knowledge, the Defendants committed the predicate
acts of wire and mail fraud described above.
VI. CLASS ACTION ALLEGATIONS
191. Class Plaintiffs bring this lawsuit as a class action on behalf of themselves and all
others similarly situated as members of the proposed Classes described as follows:
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Consumer Class. All individuals enrolled by TrueCoverage, Enhance Health, their
agents and/or subagents into ACA plan(s) within the applicable statutes of
limitations, and who suffered damages as a result of:
(i) responding to an advertisement falsely offering immediate cash
benefits and enrolling in an ACA plan that they did not need or qualify for;
(ii) TrueCoverage, Enhance Health, their agents and/or subagents
changing and/or cancelling their ACA plan(s) and/or their plans’ AOR;
(iii) TrueCoverage, Enhance Health, their agents and/or subagents
applying for and/or enrolling them in a new ACA plan; and/or
(iv) non-exchange entities, including but not limited to Minerva,
obtaining their personally identifiable information without consent.
Agent Class. All individuals or entities who, within the applicable statute(s) of limitation,
suffered damages as a result of TrueCoverage, Enhance Health, their agents and/or
subagents engaging in AOR Swaps, Twisting and/or Dual-Apping.
192. The Customer Class is represented by Turner, King, Wells and Foreman. The
Agent Class is represented by NavaQuote and Broyer.
193. Excluded from the Classes are TrueCoverage, Enhance Health, Speridian, Minerva,
their agents and/or subagents, and their directors, officers, employees or independent contractors.
194. This action may be maintained as a class action pursuant to Rule 23 of the Federal
Rules of Civil Procedure, because it meets all the requirements of Rule 23(a)(1-4), including the
numerosity, commonality, typicality and adequacy requirements, and it satisfies the requirements
of Rule 23(b)(3) in that the predominance and superiority requirements are met.
195. Numerosity. The members of the Classes are so numerous that joinder of all
members is impracticable. The Customer Class exceeds the numerosity requirement because
hundreds of thousands of consumers have been victimized by the scheme. The false ads that
created Leads to TrueCoverage, Enhance Health and their downlines resulted in hundreds of
thousands of enrollments by class members. As for the Agent Class, the CMS reported that 74,100
Marketplace-registered agents and brokers assisted on nearly 5.5 million consumers enrolled in
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2023 OEP alone.
196. Commonality. There are numerous questions of fact or law that are common to
Class Plaintiffs and all the members of the Classes. Common issues of fact and law predominate
over any issues unique to individual class members. Issues that are common to all class members
include, but are not limited to the following:
a. Whether TrueCoverage, Enhance Health, their agents and/or subagents engaged
in a scheme to buy and utilize Leads stemming from advertisements that falsely
offered consumers cash or cash equivalents;
b. Whether TrueCoverage, Enhance Health, their agents and/or subagents engaged
in AOL Swaps, Twisting and/or Dual-Apps;
c. Obtained Class Plaintiffs’ and class members’ PII without consent;
d. Whether Defendants directed, operated and/or managed the scheme;
e. Whether Defendants violated 18 U.S.C. § 1962(c) or (d);
f. Whether Defendants violated the terms of the required web-broker agreements
with CMS and/or violated applicable federal regulations by failing to protect
Class Plaintiffs’ and class members’ PII from unlawfully being accessed,
collected, used or disclosed;
g. Whether Class Plaintiffs and class members suffered damages; and
h. Whether Class Plaintiffs and class members are entitled to treble damages,
punitive damages, attorneys’ fees and/or expenses.
197. Typicality. Turner, King, Wells and Foreman have claims that are typical of the
members of the False Advertising Consumer Class. Turner and Wells received a false
advertisement that caused them to purchase major medical insurance from TrueCoverage, Enhance
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Health, their agents and/or subagents. Turner, King, Wells and Foreman were all the victim of
AOL Swaps, Twisting and/or Dual Apps. NavaQuote and Broyer have claims that are typical of
the members of the Agent Class. Each was damaged when they were removed as AOR on their
clients’ ACA health insurance plans. Furthermore, the claims of the Classes arise under legal
theories that apply to Class Plaintiffs and all other class members within those respective Classes.
198. Adequacy of Representation. Class Plaintiffs will fairly and adequately represent
the interests of the members of the Classes. Class Plaintiffs do not have claims that are unique to
Class Plaintiffs and not the other class members within their respective Classes, nor are there
defenses unique to Class Plaintiffs that could undermine the efficient resolution of the claims of
the Classes. Further, Class Plaintiffs are committed to the vigorous prosecution of this action and
have retained competent counsel, experienced in class action litigation, to represent them. There
is no hostility between Class Plaintiffs and the unnamed class members. Class Plaintiffs anticipate
no difficulty in the management of this litigation as a class action.
199. Predominance. Common questions of law and fact predominate over questions
affecting only individual class members. The only individual issues likely to arise will be the
amount of damages recovered by each class member, the calculation of which does not bar
certification.
200. Superiority. A class action is superior to all other feasible alternatives for the
resolution of this matter. Individual litigation of multiple cases would be highly inefficient and
would waste the resources of the courts and of the parties. The damages sought by Class Plaintiffs
and class members are relatively small and unlikely to warrant individual lawsuits given the fees
and costs, including expert costs, required to prosecute claims for those fees and premiums.
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201. Manageability. This case is well suited for treatment as a class action and easily
can be managed as a class action since evidence of both liability and damages can be adduced, and
proof of liability and damages can be presented, on a class wide basis, while the allocation and
distribution of damages to class members would be essentially a ministerial function.
202. Ascertainability. Class members are readily ascertainable. Some or all of
Defendants keep detailed electronic records that show, among other information, the false
advertisements, the names of those who responded to the false advertisements and the names and
transaction histories of class members whose plan or AOR status was changed by one or more
Defendants.
COUNT I
(Violation of RICO § 1962(c) Against All Defendants)
203. Class Plaintiffs incorporate the allegations of paragraphs 1 through 202 as if fully
set forth herein.
204. The Enterprise is engaged in, and its activities affect, interstate commerce.
205. Defendants are entities or individuals capable of holding a legal or beneficial
interest in property, and therefore each meets the definition of a culpable “person” under 18 U.S.C.
§ 1961.
206. Defendants were associated with the Enterprise and conducted and participated in
the Enterprise’s affairs through a pattern of racketeering activity, as defined by 18 U.S.C. §
1961(5), comprised of numerous and repeated uses of the mails and interstate wire
communications to execute a scheme to defraud in violation of 18 U.S.C. § 1962(c).
207. The Enterprise was created and/or used as a tool to carry out the scheme and pattern
of racketeering activity.
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208. Defendants have committed or aided and abetted the commission of at least two
acts of racketeering activity, i.e., indictable violations of 18 U.S.C. §§ 1341 and 1343, within the
past 10 years. The multiple acts of racketeering activity that they committed and/or conspired to,
or aided and abetted in the commission of, were related to each other and constituted a “pattern of
racketeering activity.”
209. Defendants used thousands of interstate mail, wire and email communications to
create and perpetuate the scheme in support of the false advertisement, AOR Swaps, Twisting and
Dual Apps that injured consumers and agents, including Class Plaintiffs and class members.
210. Defendants knew about and directed these activities. Defendants obtained money
and property belonging to Class Plaintiffs and class members as a result of these violations. Class
Plaintiffs and class members have been injured in their business or property by Defendants’ overt
acts of mail and wire fraud.
211. Consumer Class Plaintiffs and members of the Consumer Class have been injured
in their property by reason of Defendants’ violations of 18 U.S.C. § 1962, including but not limited
to payment of out-or-pocket medical expenses, out-of-pocket expenses to address and undo the
results of Defendants’ scheme and/or the payment of tax penalties. Class Plaintiffs and class
members of the Agent Class have been injured in their property by reason of Defendants’
violations of 18 U.S.C. § 1962, including loss of commissions and/or payment of out-of-pocket
expenses to address and undo the results of Defendants’ scheme.
212. Class Plaintiffs and class members’ injuries were directly and proximately caused
by Defendants’ racketeering activity.
213. Defendants knew and intended that Class Plaintiffs and class members would rely
on the scheme’s misrepresentations and omissions.
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214. Under the provisions of 18 U.S.C. § 1964(c), Class Plaintiffs are entitled to bring
this action and to recover their treble damages, the costs of bringing this suit and reasonable
attorney’s fees. Defendants are liable to Class Plaintiffs and class members for three times their
actual damages as proved at trial, plus interest and attorneys’ fees.
WHEREFORE, Class Plaintiffs, individually and on behalf of all others similarly situated,
pray this Court to enter judgment against Defendants that awards actual damages, treble damages,
interest and attorney’s fees, and/or such other and further relief as the Court deems just and proper.
COUNT II
(Section 1962(d) RICO Conspiracy Against All Defendants)
215. Class Plaintiffs incorporate the allegations of paragraphs 1 through 202 as if fully
set forth herein.
216. Defendants agreed and conspired to violate 18 U.S.C. § 1962(c). Specifically,
Defendants conspired to conduct and participate in the conduct of the affairs of the Enterprise
through a pattern of racketeering activity.
217. With knowledge of the essential nature of the scheme, Defendants have
intentionally conspired and agreed to directly and indirectly conduct and participate in the conduct
of affairs of the Enterprise through a pattern of racketeering activity. Defendants committed
predicate acts that they knew were part of a pattern of racketeering activity and agreed to the
commission of those acts to further the schemes described above. That conduct constitutes a
conspiracy to violate 18 U.S.C. § 1962(c), in violation of 18 U.S.C. § 1962(d).
218. As a direct and proximate result of Defendants’ conspiracy, the overt acts taken in
furtherance of that conspiracy and violations of 18 U.S.C. § 1962(d), Plaintiffs have been injured
in their business or property.
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WHEREFORE, Class Plaintiffs, individually and on behalf of all others similarly situated,
pray this Court to enter judgment against Defendants that awards actual damages, treble damages,
interest and attorney’s fees, and/or such other and further relief as the Court deems just and proper.
COUNT III
(Aiding and Abetting a Violation of RICO Section 1962(c) Against All Defendants)
219. Class Plaintiffs incorporate the allegations of paragraphs 1 through 202 as if fully
set forth herein.
220. Defendants aided and abetted and shared the intent to aid and abet a scheme to
violate 18 U.S.C. § 1962(c), specifically, a scheme that used false advertisement, AOR Swaps,
Twisting and Dual Apps activities to improperly collect commissions and/or revenues, injuring
consumers and agents, including Class Plaintiffs and class members.
221. Defendants each had knowledge of the scheme and provided substantial assistance
toward its commission.
222. Defendants substantially benefited from their participation in the scheme, earning
millions of dollars of fees and other revenue from Class Plaintiffs and class members.
223. As a direct and proximate result of Defendants’ aiding and abetting of predicate
acts of a Section 1962(c) RICO violation, Class Plaintiffs and class members have suffered
damages in an amount to be determined at trial.
WHEREFORE, Class Plaintiffs, individually and on behalf of all others similarly situated,
pray this Court to enter judgment against Defendants that awards actual damages, treble damages,
interest and attorney’s fees, and/or such other and further relief as the Court deems just and proper.
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COUNT IV
(Negligence Per Se Against All Defendants)
224. Plaintiffs restate and reallege Paragraphs 1-76, 91, 104, 115-73 and 191-202 as if
fully set forth herein.
225. Defendants Speridian and TrueCoverage and their EDE platforms, Benefitalign and
Inshura, as web-brokers under the ACA regulations, entered into agreement(s) with CMS
governing the way each is required to operate under federal regulations, including provisions
related to protecting Consumer Class Plaintiffs’ and class members’ PII from unlawful
dissemination.
226. CMS’s standard web-broker agreement with Speridian, TrueCoverage,
Benefitalign and Inshura required those entities to comply with, among other things, all regulations
related to preventing Consumer Class Plaintiffs’ and class members’ PII from being collected,
accessed and/or disclosed to any downline persons or entities, including agents, brokers and non-
exchange entities such as Enhance Health and the lead generation firm Minerva, without informed
consent from Consumer Class Plaintiffs and class members.
227. Federal regulations promulgated under the ACA also impose duties on all
Defendants to ensure that all Exchange privacy and security standards implemented were
consistent with the following principles: PII should be created, collected, used and/or disclosed
only to the extent necessary to accomplish a specified purpose or purposes(s). See 45 CFR
155.260(a)(3)(v).
228. These regulations, which are designed to protect consumers’ PII from unlawful
disclosure, also apply to agents and brokers that are downline of Speridian and TrueCoverage,
such as Enhance Health. For example, 45 CFR 155.220(j)(2)(iv) requires all web-brokers, agents
and brokers to protect Consumer Class Plaintiffs’ and class members’ PII. That duty also extends
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to Minerva, Bowsky and Herman, who fall within the definition of a non-exchange entity. See 45
CFR § 155.260(b)(3).
229. In addition, Defendants TrueCoverage, Speridian and Enhance Health were
required to enter into contracts with Minerva, Bowsky and Herman that included provisions that
included, among other things, (i) a description of the functions to be performed by the non-
Exchange entity, (ii) language binding the non-Exchange entity to comply with the privacy and
security standards and obligations adopted in accordance with 45 CFR § 155.260(b)(3) and
specifically listing or incorporating those privacy and security standards and obligations, and (iii)
language requiring the non-Exchange entities, Minerva, Bowsky and Herman, to bind any other
downstream entities, including but not limited to other lead generation firms that Defendants
purchased leads from, to the same privacy and security standards and obligations to which the non-
Exchange entity has agreed in its contract or agreement with the Exchange. See 45 CFR
155.260(b)(2).
230. Upon information and belief, Minerva and Bowsky did not enter into such an
agreement with Bowsky and Minerva, and if they did, Bowsky and Minerva did not comply with
their obligations to protect Consumer Class Plaintiffs’ and class membersPII from being
disclosed.
231. For example, each lead that is generated by lead generation firms, including but not
limited to Minerva and Bowsky, is routed to TrueCoverage, Enhance Health and/or their downline
agencies and agents. Those agencies receive the calls from consumers through routing software
that is under the sole control of the lead generating entity such as Minerva.
232. At all times material, Minerva and Bowsky used the routing software, Retreaver, to
forward leads to TrueCoverage and Enhance Health. The purpose of the routing software is to
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route the incoming calls from consumers to the appropriate agency that purchased the ad. The
routed call received by TrueCoverage, Enhance Health and their downline agencies is first
received by their dialing software. Then the call is routed to the appropriate call center and
individual agent. During the Class Period, Enhance Health and TrueCoverage used Total Leads
Domination (TDS) as their dialer software.
233. Importantly, Defendants’ routing software (Retreaver) and dialer software (TLD)
records the confidential calls between consumers and the agents for Enhance Health,
TrueCoverage and their downlines at the same time, without consent of Consumer Class Plaintiffs
and class members.
234. Upon information and belief, the other lead generation firms used by Defendants to
obtain Leads also use routing software that records the confidential calls between consumers and
the agents for Enhance Health, TrueCoverage and their downlines at the same time without consent
of Consumer Class Plaintiffs and class members.
235. Once the calls are recorded by the lead generation firms, Speridian, TrueCoverage
and Enhance Health permitted Minerva and Bowsky to retain the recordings of the calls between
consumers and TrueCoverage and Enhance Health agents. These calls contain confidential PII,
including social security numbers and personal medical information, and Minerva and Bowsky
have been permitted to retain custody of the recorded calls for their own business purposes without
consent of Consumer Class Plaintiffs and class members. This conduct violates the terms of the
web-broker agreements and federal regulations described above.
236. Minerva and Bowsky, as well as the other lead generation firms used by
Defendants, fall within the definition of non-exchange entities pursuant to 45 CFR 155.260(b)(1)
because they: (i) gain access to personally identifiable information submitted to an Exchange; or
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(ii) collect, use, or disclose personally identifiable information gathered directly from applicants,
qualified individuals, or enrollees while that individual or entity is performing functions agreed to
with the Exchange.
237. The purpose of web-broker agreements and the above federal regulations is to
protect consumers like Consumer Class Plaintiffs and class members by providing that each QHP
issuer that uses a provider network must ensure that the provider network consisting of in-network
healthcare providers, as available to all enrollees, meet certain standards, including but not limited
to requiring QHP issuers to publish an up-to-date, accurate and complete provider directory.
238. Consumer Class Plaintiffs and class members were harmed as a result of
Defendants’ violations of the web-broker agreement and federal regulations cited above. The harm
includes but may not be limited to:
a. unauthorized use of the Consumer Class Plaintiffs’ and class members’ PII,
resulting in harm including but not limited to unauthorized AOL Swaps,
Twisting and/or Dual Apps;
b. theft of the Consumer Class Plaintiffs and class members’ personal, financial
and confidential medical information;
c. costs associated with the detection and prevention of the Consumer Class
Plaintiffs and class members’ identity theft and unauthorized use of the
Consumer Plaintiffs and class members’ PII;
d. the imminent and certainly impending injury flowing from the substantial risk
of potential fraud and identify theft posed to the Consumer Class Plaintiffs and
class members by their PII being placed in the hands of criminals on the Internet
black market; and
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e. the loss of the Consumer Class Plaintiffs’ and class members’ privacy.
239. Consumer Class Plaintiffs and class members fall within the class of persons that
the web-broker agreement and federal regulations were intended to protect.
240. The harm or injury suffered by the Consumer Class Plaintiffs and class members
as a result of Defendants’ violation of the obligations contained in the web-broker agreement and
applicable federal regulations is the same harm that the contractual provisions and regulations were
intended to guard against.
241. Defendants’ violations are capable of having a causal connection between it and
the damage or injury inflicted.
WHEREFORE, Consumer Class Plaintiffs, individually and on behalf of all others
similarly situated, pray this Court to enter judgment against Defendants that awards damages,
interest and/or such other and further relief as the Court deems just and proper.
JURY TRIAL DEMANDED
Class Plaintiffs hereby demand a trial by jury on all allowable claims and forms of relief.
Dated: April 12, 2024. Respectfully submitted,
LEVINE KELLOGG LEHMAN THE DOSS FIRM, LLC
SCHNEIDER + GROSSMAN LLP
By: /s/Jason Kellogg By: /s/Jason Doss
Jason K. Kellogg, P.A. Jason R. Doss
Florida Bar No. 0578401 Florida Bar No. 0569496
Primary email: [email protected] Primary email: [email protected]
Secondary email: [email protected] 1827 Powers Ferry Road Southeast
100 Southeast Second Street Atlanta, Georgia 30339
Miami Tower, 36th Floor Telephone: (770) 578-1314
Miami, Florida 33131 Facsimile: (770) 578-1302
Telephone: (305) 403-8788
Facsimile: (305) 403-8789
Case 0:24-cv-60591-XXXX Document 1 Entered on FLSD Docket 04/12/2024 Page 67 of 67
Exhibit 1
Case 0:24-cv-60591-XXXX Document 1-1 Entered on FLSD Docket 04/12/2024 Page 1 of 2
Case 0:24-cv-60591-XXXX Document 1-1 Entered on FLSD Docket 04/12/2024 Page 2 of 2
JS 44 (Rev. 04/21) FLSD Revised 12/02/2022
CIVIL COVER SHEET
The JS 44 civil cover sheet and the information contained herein neither replace nor supplement the filing and service of pleadings or other papers as required by law, except as provided
by local rules of court. This form, approved by the Judicial Confer
ence of the United States in September 1974, is required for the use of the Clerk of Court for the purpose of initiating
the civil docket sheet. (SEE INSTRUCTIONS ON NEXT PAGE OF THIS FORM.) NOTICE: Attorneys MUST Indicate All Re-filed Cases Below.
I. (a)
PLAINTIFFS
DEFENDANTS
(b) County of Residence of First Listed Plaintiff
County of Residence of First Listed Defendant
(EXCEPT IN U.S. PLAINTIFF CASES)
(IN U.S. PLAINTIFF CASES ONLY)
NOTE: IN LAND CONDEMNATION CASES, USE THE LOCATION OF
THE TRACT OF LAND INVOLVED.
(c) Attorneys (Firm Name, Address, and Telephone Number)
Attorneys (If Known)
(d)
Check County Where Action Arose: MIAMI- DADE MONROE BROWARD PALM BEACH MARTIN ST. LUCIE INDIAN RIVER OKEECHOBEE HIGHLANDS
II. BASIS OF JURISDICTION
(Place an “X” in One Box Only)
III. CITIZENSHIP OF PRINCIPAL PARTIES
(Place an “X” in One Box for Plaintiff)
(For Diversity Cases Only)
and One Box for Defendant)
1
U.S. Government
3
Federal Question
PTF
DEF
PTF DEF
Plaintiff
(U.S. Government Not a Party)
Citizen of This State
1
1
Incorporated or Principal Place
4
4
of Business In This State
2
U.S. Government
4
Diversity
Citizen of Another State
2
2
Incorporated and Principal Place
5
5
Defendant
(Indicate Citizenship of Parties in Item III)
of Business In Another State
Citizen or Subject of a
Foreign Country
3
3 Forei
gn Nation
6
6
IV. NATURE OF SUIT (Place an “X” in One Box Only) Click here for: Nature of Suit Code Descriptions
CONTRACT
TORTS
FORFEITURE/PENALTY
BANKRUPTCY
OTHER STATUTES
110 Insurance
PERSONAL INJURY
PERSONAL INJURY
625 Drug Related Seizure
422 Appeal 28 USC 158
375 False Claims Act
120 Marine
310 Airplane
365 Personal Injury -
of Property 21 USC 881
423 Withdrawal
376 Qui Tam (31 USC 3729(a))
130 Miller Act
315 Airplane Product
Product Liability
690 Other
28 USC 157
400 State Reapportionment
140 Negotiable Instrument
Liability
367 Health Care/
410 Antitrust
150 Recovery of Overpayment
320 Assault, Libel & Pharmaceutical
INTELLECTUAL PROPERTY
RIGHTS
430 Banks and Banking
& Enforcement of Judgment
Slander
Personal Injury
820 Copyrights
450 Commerce
151 Medicare Act
330 Federal Employers’
Product Liability
830 Patent
460 Deportation
152 Recovery of Defaulted
Student Loans
Liability
368 Asbestos
Personal
Injury Product Liability
835 Patent Abbreviated
New Drug Application
470 Racketeer Influenced
and Corrupt Organizations
(Excl. Veterans)
340 Marine
840 Trademark
480 Consumer Credit
(15 USC 1681 or 1692)
880 Defend Trade Secrets
Act of 2016
153 Recovery of Overpayment
345 Marine Product LABOR SOCIAL SECURITY
485 Telephone Consumer
Protection Act (TCPA)
of Veteran’s Benefits
Liability
PERSONAL PROPERTY
710 Fair Labor Standards Acts
861 HIA (1395ff)
490 Cable/Sat TV
160 Stockholders’ Suits
350 Motor Vehicle
720 Labor/Mgmt. Relations
862 Black Lung (923)
850 Securities/Commodities/
190 Other Contract
355 Motor Vehicle
740 Railway Labor Act
863 DIWC/DIWW (405(g))
Exchange
195 Contract Product Liability
Product Liability
751 Family and Medical
864 SSID Title XVI
890 Other Statutory Actions
196 Franchise
360 Other Personal
Leave Act
865 RSI (405(g))
891 Agricultural Acts
Injury
790 Other Labor Litigation
893 Environmental Matters
362 Personal Injury -
370 Other Fraud
371 Truth in Lending
380 Other Personal
Property Damage
385 Property Damage
Product Liability
791 Employee Retirement
895 Freedom of Information Act
Med. Malpractice
Income Security Act
896 Arbitration
REAL PROPERTY
CIVIL RIGHTS
PRISONER PETITIONS
FEDERAL TAX SUITS
899 Administrative Procedure
210 Land Condemnation
440 Other Civil Rights Habeas Corpus:
870 Taxes (U.S. Plaintiff or
Defendant)
Act/Review or Appeal of
Agency Decision
220 Foreclosure
441 Voting 463 Alien Detainee
871 IRSThird Party 26 USC
7609
950 Constitutionality of
State Statutes
230 Rent Lease & Ejectment
442 Employment
510 Motions to Vacate
Sentence
240 Torts t
o Land
443 Housing/
Accommodations
530 General
245 Tort Product Liability
445 Amer. w/Disabilities -
535 Death Penalty
IMMIGRATION
290 All Other Real Property
Employment
Other:
462 Naturalization Application
446 Amer. w/Disabilities -
540 Mandamus & Other
465 Other Immigration
Other
550 Civil Rights
Actions
448 Education
555 Prison Condition
560 Civil Detainee
Conditions of
Confinement
V. ORIGIN
(Place an “X” in One Box Only)
Transferred from
another district
(specify)
6
Multidistrict
Litigation
Transfer
8
Multidistrict
Litigation
Direct
File
9
Remanded from
Appellate Court
1
Original
Proceeding
2
Removed
from State
Court
3
Re-filed
(See VI
below)
4
Reinstated
or
Reopened
5
7
Appeal to
District Judge
from Magistrate
Judgment
VI. RELATED/
RE-FILED CASE(S)
(See instructions):
a) Re-filed Case
YES
NO b) Related Cases
YES
NO
JUDGE: DOCKET NUMBER:
VII. CAUSE OF ACTION
Cite the U.S. Civil Statute under which you are filing and Write a Brief Statement of Cause (Do not cite jurisdictional statutes unless diversity):
LENGTH OF TRIAL via days estimated (for both sides to try entire case)
VIII. REQUESTED IN
COMPLAINT:
CHECK IF THIS IS A CLASS ACTION
UNDER F.R.C.P. 23
DEMAND $ CHECK YES only if demanded in complaint:
JURY DEMAND:
X
Yes
No
ABOVE INFORMATION IS TRUE & CORRECT TO THE BEST OF MY KNOWLEDGE
DATE
SIGNATURE OF ATTORNEY OF RECORD
FOR OFFICE USE ONLY : RECEIPT # AMOUNT
IFP JUDGE MAG JUDGE
X
Case 0:24-cv-60591-XXXX Document 1-2 Entered on FLSD Docket 04/12/2024 Page 1 of 2
April 12, 2024
/s/Jason Kellogg
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Conswallo Turner, Tiesha Foreman, Angelina Wells, Veronica King, NavaQuote LLC and Winn Insurance Agency LLC, individually and on behalf of all others similarly situated,
Enhance Health, LLC, TrueCoverage LLC, Speridian Technologies LLC, Number One Prospecting LLC d/b/a Minerva Marketing, Matthew Herman and Brandon Bowsky,
Orange County, Texas
Broward County, Florida
Jason Kellogg, Levine Kellogg Lehman Schneider + Grossman LLP, 100 SE 2nd St., 36th Fl., Miami, FL 33131, Tel. 305/403-8788; Jason Doss, The Doss Firm LLC, 1827 Powers Ferry Road SE, Atlanta, GA 30339, Tel. 770/578-1314
18 USC 1962(c,d) -- civil RICO claims
5,000,000
JS 44 (Rev. 04/21) FLSD Revised 12/02/2022
INSTRUCTIONS FOR ATTORNEYS COMPLETING CIVIL COVER SHEET FORM JS 44
Authority For Civil Cover Sheet
The JS 44 civil cover sheet and the information contained herein neither replaces nor supplements the filings and service of pleading or other papers as required
by law, except as provided by local rules of court. This form, approved by the Judicial Conference of the United States in September 1974, is required for the
use of the Clerk of Court for the purpose of initiating the civil docket sheet. Consequently, a civil cover sheet is submitted to the Clerk of Court for each civil
complaint filed. The attorney filing a case should complete the form as follows:
I. (a) Plaintiffs-Defendants. Enter names (last, first, middle initial) of plaintiff and defendant. If the plaintiff or defendant is a government agency, use
only the full name or standard abbreviations. If the plaintiff or defendant is an official within a government agency, identify first the agency and then the official,
giving both name and title.
(b) County of Residence. For each civil case filed, except U.S. plaintiff cases, enter the name of the county where the first listed plaintiff resides at the
time of filing. In U.S. plaintiff cases, enter the name of the county in which the first listed defendant resides at the time of filing. (NOTE: In land condemnation
cases, the county of residence of the “defendant” is the location of the tract of land involved.)
(c) Attorneys. Enter the firm name, address, telephone number, and attorney of record. If there are several attorneys, list them on an attachment, noting
in this section “(see attachment)”.
II. Jurisdiction. The basis of jurisdiction is set forth under Rule 8(a), F.R.C.P., which requires that jurisdictions be shown in pleadings. Place an “X” in
one of the boxes. If there is more than one basis of jurisdiction, precedence is given in the order shown below.
United States plaintiff. (1) Jurisdiction based on 28 U.S.C. 1345 and 1348. Suits by agencies and officers of the United States are included here.
United States defendant. (2) When the plaintiff is suing the United States, its officers or agencies, place an “X” in this box.
Federal question. (3) This refers to suits under 28 U.S.C. 1331, where jurisdiction arises under the Constitution of the Uni
ted States, an amendment to the
Constitution, an act of Congress or a treaty of the United States. In cases where the U.S. is a party, the U.S. plaintiff or defendant code takes precedence, and
box 1 or 2 should be marked. Diversity of citizenship. (4) This refers to suits under 28 U.S.C. 1332, where parties are citizens of different states. When Box 4
is checked, the citizenship of the different parties must be checked. (See Section III below; federal question actions take precedence over diversity cases.)
III. Residence (citizenship) of Principal Parties. This section of the JS 44 is to be completed if diversity of citizenship was indicated above. Mark this
section for each principal party.
IV. Nature of Suit. Nature of Suit. Place an "X" in the appropriate box. If there are multiple nature of suit codes associated with the case, pick the nature of
suit code that is most applicable. Click here for: Nature of Suit Code Descriptions.
V. Origin. Place an “X” in one of the seven boxes.
Original Proceedings. (1) Cases which originate in the United States district courts.
Removed from State Court. (2) Proceedings initiated in state courts may be removed to the district courts under Title 28 U.S.C., Section 1441. When the petition
for removal is granted, check this box.
Refiled (3) Attach copy of Order for Dismissal of Previous case. Also complete VI.
Reinstated or Reopened. (4) Check this box for cases reinstated or reopened in the district court. Use the reopening date as the filing date.
Transferred from Another District. (5) For cases transferred under Title 28 U.S.C. Section 1404(a). Do not use this for within district transfers or multidistrict
litigation transfers.
Multidistrict Litigation. (6) Check this box when a multidistrict case is transferred into the district under authority of Title 28 U.S.C. Section 1407. When this
box is checked, do not check (5) above.
Appeal to District Judge from Magistrate Judgment. (7) Check this box for an appeal from a magistrate judge’s decision.
Remanded from Appellate Court. (8) Check this box if remanded from Appellate Court.
VI. Related/Refiled Cases. This section of the JS 44 is used to reference related pending cases or re-filed cases. Insert the docket numbers and the
corresponding judges name for such cases.
VII. Cause of Action. Report the civil statute directly related to the cause of action and give a brief description of the cause.
Do not cite jurisdictional
statutes unless diversity. Example: U.S. Civil Statute: 47 USC 553
Brief Description: Unauthorized reception of cable service
VIII. Requested in Complaint. Class Action. Place an “X” in this box if you are filing a class action under Rule 23, F.R.Cv.P.
Demand. In this space enter the dollar amount (in thousands of dollars) being demanded or indicate other demand such as a preliminary injunction.
Jury Demand. Check the appropriate box to indicate whether or not a jury is being demanded.
Date and Attorney Signature. Date and sign the civil cover sheet.
Case 0:24-cv-60591-XXXX Document 1-2 Entered on FLSD Docket 04/12/2024 Page 2 of 2